"auditing" App Store Keywords Research Case | ASOTools
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"auditing" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “auditing” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “canción”, “springfield mo”, “crecer”, “torneos”, “utube downloader”, “cbsn”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “auditing” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword auditing from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
auditing and assurance 7 9 248 73
goaudits inspection & auditing ≤5 30 250+ 47
auditing theory 2018 lite ≤5 30 249 218
auditing problems 2018 ≤5 30 248 226
cpa auditing and attestation ≤5 30 248 65

The search volume of the core keyword auditing in Google App Store reached 48, its difficulty level reached 7, and the number of apps related to it reached 250+, among them, there are 5 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Learn Auditing sgv audit ≤5 30
2
Auditing - Chapter & MCQs auditing and assurance 7 9
3
Financial Auditing auditing theory 2018 lite ≤5 30
4
GoAudits for Mobile Inspections & Auditing non conformity 26 38
5
Basic Auditing Notes auditing book for bcom free ≤5 12
6
Audit Standards - SA, SQC, SRE & SRS iso 28000 audit for iphone ≤5 30
7
Auditing auditing theory 2018 lite ≤5 30
8
Auditing auditing problems 2018 ≤5 30
9
Accounting & Auditing Quiz auditing theory 2018 lite ≤5 30
10
iAuditor - Checklists, Inspections, and Audits iauditor 32 22

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
work 56 71 250+ 79
mint 54 62 246 120
budget 53 71 250+ 72
mynt 53 52 249 234
sigas 50 57 250+ 245

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Dеep Work - Cal Newport deep work tracker ≤5 30
2
Social Work Mentor social work mentor ≤5 7
3
Work Order Touch work order scheduling ≤5 30
4
Log Work Time work log 19 13
5
Workport.pl - Work in Poland wolontariapp ≤5 30
6
Wellness.Work bluegrass wellness at work activity tracker ≤5 8
7
Smart Work smart work app ≤5 11
8
Hard Work Quotes hard working quotes 45 3
9
Work From Home Emoji Stickers working from home stickers ≤5 30
10
Tasks & Chat: Work App work chat 31 16

These five keywords: “work”, “mint”, “budget”, “mynt”, “sigas”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Dеep Work - Cal Newport”, “Social Work Mentor”, “Work Order Touch”, “Log Work Time”, “Workport.pl - Work in Poland”, “Wellness.Work”, “Smart Work”, “Hard Work Quotes”, “Work From Home Emoji Stickers”, “Tasks & Chat: Work App”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “auditing”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “auditing