"astrologer" App Store Keywords Research Case | ASOTools
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"astrologer" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “astrologer” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “carnivorous”, “people magazine”, “cartoon videos”, “dictionary.com”, “betplay”, “vacancy jobs”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “astrologer” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword astrologer from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
astrologers 55 8 250+ 69
astrologer sign 46 8 250+ 90
astrologer app 14 6 250+ 87
astrologer reading 14 5 250+ 94
my astrologer 7 5 250+ 92

The search volume of the core keyword astrologer in Google App Store reached 35, its difficulty level reached 16, and the number of apps related to it reached 250+, among them, there are 65 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Yodha My Astrology & Horoscope astrologist 55 8
2
AstroTalk - Astrology Predictions by Astrologers astrology predictions free 19 30
3
AstroSage Kundli : Astrology astroogy 55 13
4
Remaking Future ( Astrology & Daily Horoscope ) future horoscope ≤5 5
5
Astroyogi Astrologer: Best Psychic, Tarot Reader astrologer app 14 6
6
Yodha My Astrology and Zodiac Horoscope yodha 23 26
7
Astrologer astrologer app 14 6
8
Astrologer astrologer app in hindi ≤5 4
9
Dr. Ved (Vedic Astrology): My Personal Astrologer verdict astrology 29 6
10
Only for expert login astrotalk astrology prediction ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
patri 78 63 250+ 236
zonic sign 65 7 250+ 69
signs of the zodiac 65 6 250+ 62
zodiacs 65 5 250+ 49
horoscope 64 74 250+ 112

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Janam Patri Samjhe modak patra patri app ≤5 30
2
Patari: listen and download Pakistani music FREE patari 8 34
3
Patri chaat 34 38
4
Stickman Party: 1 2 3 4 Player Games Free (4) 63 19
5
AstroSage Kundli : Astrology astroogy 55 13
6
Train Station Construction Railway railway construction 7 6
7
Simple Drums Basic - Virtual Drum Set instrumento musical 45 17
8
Subway Surfers sbay 90 65
9
Drum Set touchbeat – drum set ≤5 30
10
Subway Princess Runner suffice 46 33

These five keywords: “patri”, “zonic sign”, “signs of the zodiac”, “zodiacs”, “horoscope”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Janam Patri Samjhe”, “Patari: listen and download Pakistani music FREE”, “Patri”, “Stickman Party: 1 2 3 4 Player Games Free”, “AstroSage Kundli : Astrology”, “Train Station Construction Railway”, “Simple Drums Basic - Virtual Drum Set”, “Subway Surfers”, “Drum Set”, “Subway Princess Runner”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “astrologer”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “astrologer