"dictionary.com" App Store Keywords Research Case | ASOTools
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"dictionary.com" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “dictionary.com” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “instagram bio”, “steven”, “codycross”, “тесты”, “paris saint-germain”, “android phone”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “dictionary.com” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword dictionary.com from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
dictionary.com pro learn words ≤5 8 250+ 146
dictionary.com: english words ≤5 7 250+ 138
flashcards by dictionary.com ≤5 9 250+ 153
thefreedictionary.com – farlex ≤5 6 248 105
thesaurus rex by dictionary.com ≤5 4 250+ 125

The search volume of the core keyword dictionary.com in Google App Store reached 42, its difficulty level reached 13, and the number of apps related to it reached 250+, among them, there are 153 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Dictionary.com English Word Meanings & Definitions definition 45 22
2
Dictionary.com Premium dictionary.com pro learn words ≤5 8
3
Dictionary thefreedictionary 33 16
4
Dictionary - Merriam-Webster dicsonaray 75 41
5
Dictionary & Thesaurus (Definition synonyms idiom) definisi 29 23
6
Oxford Dictionary of English : Free dictoinary 75 18
7
Dictionary - WordWeb described 45 38
8
Dictionary decently 39 36
9
Webster's Dictionary+Thesaurus thesaurus dictionary 28 7
10
Offline English Dictionary astonomy dictionary offline ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
gooletranslet 100 35 249 178
googel translate 100 19 250+ 121
goggle translate 100 18 250+ 144
google translate 87 23 250+ 145
ترجمهg 85 2 31 12

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google Translate translation 100 30
2
Translate All: Translation Voice Text & Dictionary tralaster all ≤5 6
3
Translate All Language - Voice Text Translator tranlatetor 100 30
4
Language Translator Free, Voice Text Translate All text extractor& translator pro ≤5 30
5
Free Translate App: Text, Voice, Image Translation traductor google 82 31
6
Translate vertalen nu 43 20
7
All Languages Translator - Free Voice Translation language translator 46 44
8
Free Language Translator App - Voice Translate Pro traducir ahora 8 10
9
Google Indic Keyboard google input tools 48 11
10
Hindi-English Translator hindi english 78 29

These five keywords: “gooletranslet”, “googel translate”, “goggle translate”, “google translate”, “ترجمهg”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google Translate”, “Translate All: Translation Voice Text & Dictionary”, “Translate All Language - Voice Text Translator”, “Language Translator Free, Voice Text Translate All”, “Free Translate App: Text, Voice, Image Translation”, “Translate”, “All Languages Translator - Free Voice Translation”, “Free Language Translator App - Voice Translate Pro”, “Google Indic Keyboard”, “Hindi-English Translator”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “dictionary.com”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “dictionary.com