"arduino" App Store Keywords Research Case | ASOTools
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"arduino" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “arduino” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “cities wallpaper”, “edward jones”, “adobe reader pdf”, “aafes”, “la sirenita”, “abn andhra jyothi”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “arduino” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword arduino from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
arduino ide 36 3 250+ 26
arduino programing 21 1 250+ 21
tinkercad arduino 19 15 250+ 132
arduino servo 18 21 249 126
arduino simulator 18 12 250+ 94

The search volume of the core keyword arduino in Google App Store reached 45, its difficulty level reached 60, and the number of apps related to it reached 250+, among them, there are 14 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
ArduinoDroid - Arduino/ESP8266 IDE arduino ide 36 3
2
100+ DIY Arduino Projects atmega328p projects ≤5 14
3
Blynk - IoT for Arduino, ESP8266/32, Raspberry Pi blynk 23 30
4
Arduino Language Reference arduino pocket reference pro ≤5 17
5
Bluino Loader - Arduino IDE bluino loader - arduino ide ≤5 13
6
Arduino Programming arduino programing 21 1
7
Arduino Starter Kit mro starter kit ≤5 30
8
Arduino Tutorials arduino code learning app ≤5 2
9
Arduino Library Reference arduino library manager ≤5 30
10
Arduino HandBook 2 arduino companion ≤5 14

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
sciemce 58 30 249 158
scince 58 3 250+ 52
learn 53 88 250+ 215
learns 53 39 250+ 229
learned 53 38 250+ 239

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Quizlet: Learn Languages & Vocab with Flashcards quizlet 69 34
2
Socratic by Google socratic 61 38
3
Science Journal scince 58 3
4
Science Basics : (Physics, Chemistry, Biology) learn physics,chemistry & math ≤5 30
5
Math & Science Tutor - Algebra, Calculus, Physics math tutoring 28 6
6
Science Amino شاركنا الشغف بالعلم ≤5 13
7
Anatomy and Physiology Quiz: Test Your Knowledge purpose games ≤5 15
8
Science Channel GO science channel 21 18
9
General Science scientific theories 36 2
10
Enki: Learn data science, coding, tech skills enki 24 34

These five keywords: “sciemce”, “scince”, “learn”, “learns”, “learned”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Quizlet: Learn Languages & Vocab with Flashcards”, “Socratic by Google”, “Science Journal”, “Science Basics : (Physics, Chemistry, Biology)”, “Math & Science Tutor - Algebra, Calculus, Physics”, “Science Amino”, “Anatomy and Physiology Quiz: Test Your Knowledge”, “Science Channel GO”, “General Science”, “Enki: Learn data science, coding, tech skills”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “arduino”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “arduino