"angery birds" App Store Keywords Research Case | ASOTools
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"angery birds" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “angery birds” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “pub”, “mssenger”, “chords of guitar”, “rocket league”, “penguin club”, “whisper”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “angery birds” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword angery birds from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
angery birds 2 33 31 250+ 178
angery birds go 31 32 250+ 192
angery birds transformers ≤5 22 250+ 201
angery birds blast ≤5 19 250+ 184
angery birds two ≤5 23 250+ 206

The search volume of the core keyword angery birds in Google App Store reached 53, its difficulty level reached 19, and the number of apps related to it reached 250+, among them, there are 114 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Angry Birds 2 angry birds 59 31
2
Angry Birds Evolution 2020 angry birds epic 33 34
3
Angry Birds Friends big bird 39 17
4
Angry Birds Transformers angry birds transformers 30 31
5
Angry Birds Dream Blast - Toon Bird Bubble Puzzle gold burd 23 37
6
Angry Birds POP Bubble Shooter bides 33 50
7
Angry Birds Blast angry birds blast 10 24
8
Angry Birds Match 3 mach 3 24 18
9
Angry Birds AR: Isle of Pigs ar ganes 12 26
10
Angry Birds Explore angry birds explore ≤5 24

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
fobuk 100 30 249 244
roblaxc 88 62 250+ 244
best buu 82 53 249 227
games 77 93 250+ 248
ornge 73 51 249 209

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Fleep - Free Team Messenger pescebok 100 5
2
Fruit Ninja® spiel 51 59
3
Candy Crush Soda Saga sodas 46 10
4
Facebook fassabook 100 64
5
DC Legends: Fight Superheroes bat-man 63 53
6
Roblox roblocxx 88 63
7
My Talking Angela angele 61 58
8
HSK Online — HSK Study and Exams hsk 30 31
9
Solitaire jeusc 53 30
10
Minecraft minecraft 80 95

These five keywords: “fobuk”, “roblaxc”, “best buu”, “games”, “ornge”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Fleep - Free Team Messenger”, “Fruit Ninja®”, “Candy Crush Soda Saga”, “Facebook”, “DC Legends: Fight Superheroes”, “Roblox”, “My Talking Angela”, “HSK Online — HSK Study and Exams”, “Solitaire”, “Minecraft”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “angery birds”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “angery birds