"angery birds" App Store Keywords Research Case | ASOTools

1.Preparing Research App Store Keywords

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “angery birds” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “pub”, “mssenger”, “chords of guitar”, “rocket league”, “penguin club”, “whisper”.

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance：

Question Keywords	User Keywords	The action Keywords	Function Keywords	The location Keywords
Question keywords describe why users search for applications.	User Keywords represent the role your target audience plays when using the application.	The action keyword specifies how to handle your application and use it.	Function keywords are basic functions of an application.	The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “angery birds” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword angery birds from the ASOTools, as follows:

Top 5 Keywords	Search Volume	KD	Search results	Head apps
angery birds 2	33	31	250+	178
angery birds go	31	32	250+	192
angery birds transformers	≤5	22	250+	201
angery birds blast	≤5	19	250+	184
angery birds two	≤5	23	250+	206

The search volume of the core keyword angery birds in Google App Store reached 53, its difficulty level reached 19, and the number of apps related to it reached 250+, among them, there are 114 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		Angry Birds 2	angry birds	59	31
2		Angry Birds Evolution 2020	angry birds epic	33	34
3		Angry Birds Friends	big bird	39	17
4		Angry Birds Transformers	angry birds transformers	30	31
5		Angry Birds Dream Blast - Toon Bird Bubble Puzzle	gold burd	23	37
6		Angry Birds POP Bubble Shooter	bides	33	50
7		Angry Birds Blast	angry birds blast	10	24
8		Angry Birds Match 3	mach 3	24	18
9		Angry Birds AR: Isle of Pigs	ar ganes	12	26
10		Angry Birds Explore	angry birds explore	≤5	24

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords	Search Volume	KD	Search results	Head apps
fobuk	100	30	249	244
roblaxc	88	62	250+	244
best buu	82	53	249	227
games	77	93	250+	248
ornge	73	51	249	209

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.

Top 10 apps related to the App Store keywords:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		Fleep - Free Team Messenger	pescebok	100	5
2		Fruit Ninja®	spiel	51	59
3		Candy Crush Soda Saga	sodas	46	10
4		Facebook	fassabook	100	64
5		DC Legends: Fight Superheroes	bat-man	63	53
6		Roblox	roblocxx	88	63
7		My Talking Angela	angele	61	58
8		HSK Online — HSK Study and Exams	hsk	30	31
9		Solitaire	jeusc	53	30
10		Minecraft	minecraft	80	95

These five keywords: “fobuk”, “roblaxc”, “best buu”, “games”, “ornge”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Fleep - Free Team Messenger”, “Fruit Ninja®”, “Candy Crush Soda Saga”, “Facebook”, “DC Legends: Fight Superheroes”, “Roblox”, “My Talking Angela”, “HSK Online — HSK Study and Exams”, “Solitaire”, “Minecraft”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “angery birds”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

ASO Tools