"alphabet" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “alphabet” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “banco falabella”, “ca unemployment”, “can”, “google translat”, “mobile legends”, “pung mobile”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “alphabet” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword alphabet from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
alphabets 60 19 250+ 59
alphabetical 60 11 250+ 92
alphabetic 60 7 250+ 68
phonetic alphabet 48 16 250+ 72
spanish alphabet 48 8 250+ 77

The search volume of the core keyword alphabet in Google App Store reached 50, its difficulty level reached 64, and the number of apps related to it reached 250+, among them, there are 57 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Alphabet for Kids ABC Learning - English alphabets 60 19
2
Endless Alphabet enbless 45 27
3
Alphabet ABC! Learning letters! ABCD games! abcd 43 21
4
ABC Kids - Tracing & Phonics alphabetic 60 7
5
Alphabet Phonics Sounds & Alphabet for Kids alphabet phonics 48 4
6
ABC PreSchool Kids Tracing & Phonics Learning Game abc colors 51 4
7
Learn ABC Alphabets & 123 Numbers Kids Game alphabet numbers 34 30
8
Alphabet & Number for Nursery alfabeta 35 9
9
Pocoyo ABC Adventure - Fun Alphabet Learning pocoyo alphabet abc ≤5 30
10
Alphabet Wooden Blocks abc blocks 14 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
á b c 73 28 247 127
pippa pig 70 17 250+ 167
peppas pigs 70 13 250+ 150
abc 69 74 250+ 65
peppa pig 63 18 250+ 173

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
BC Highways - Road Conditions bchighways ≤5 30
2
BC Services Card b.c services card app ≤5 21
3
LetterSchool - Learn to Write ABC Games for Kids alphabête 38 13
4
Pocoyo ABC Adventure - Fun Alphabet Learning pocoyo alphabet abc ≤5 30
5
BC COVID-19 Support island health 13 24
6
Funny Food!????learn ABC games for toddlers&babies???? abc food ≤5 5
7
ABC DRAW ???? Kids Drawing! Alphabet Games Preschool bini bambini coloring ≤5 7
8
Chief Almighty: First Thunder BC chief games 50 28
9
Free Winner Pass™and BC Lite Every Season bc 48 60
10
BC Connect bce connect ≤5 30

These five keywords: “á b c”, “pippa pig”, “peppas pigs”, “abc”, “peppa pig”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “BC Highways - Road Conditions”, “BC Services Card”, “LetterSchool - Learn to Write ABC Games for Kids”, “Pocoyo ABC Adventure - Fun Alphabet Learning”, “BC COVID-19 Support”, “Funny Food!????learn ABC games for toddlers&babies????”, “ABC DRAW ???? Kids Drawing! Alphabet Games Preschool”, “Chief Almighty: First Thunder BC”, “Free Winner Pass™and BC Lite Every Season”, “BC Connect”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “alphabet”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “alphabet