"allies" App Store Keywords Research Case | ASOTools
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"allies" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “allies” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “poshm”, “online chat”, “muito”, “united airlines app”, “hugry shark”, “food truck”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “allies” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword allies from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
tallies 43 1 250+ 18
kirby star allies 28 23 250+ 186
axis and allies 27 24 249 173
empires and allies 18 36 248 233
empires & allies 15 29 250+ 225

The search volume of the core keyword allies in Google App Store reached 33, its difficulty level reached 18, and the number of apps related to it reached 249, among them, there are 111 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Empires and Allies alliances 45 17
2
World War 2: Axis vs Allies allies and axis 15 20
3
Alliance War : Battle of the Empires - Strategy war inc 16 24
4
Bunny Empires: Wars and Allies bunny empires wars and allies ≤5 30
5
Allies allies - every day matters ≤5 30
6
Axis & Allies Setup Helper: Operation Plastic allies and axis 15 20
7
Alliance at War: Dragon Empire - Strategy MMO game alliance ≤5 23
8
1941: World War Strategy axis and allies 27 24
9
Ally Auto Finance ally auto 47 45
10
Strategy & Tactics: WW2 strategy and tactics 11 16

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
fortnaiter 77 30 250+ 245
soidermam 68 47 250+ 217
accésd 61 53 248 221
accèsd 61 50 248 217
game online 61 48 250+ 232

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Pokémon GO pokman 68 29
2
Among Us among us 87 75
3
Parchisi STAR Online leura mer 77 61
4
FRAG Pro Shooter frank ocean 48 57
5
World of Tanks Blitz MMO world of tanks 50 22
6
Episode - Choose Your Story epi game 77 47
7
Audible: audiobooks, podcasts & audio stories audible 65 30
8
Football Strike - Multiplayer Soccer вудбол 60 48
9
MARVEL Contest of Champions champion 60 80
10
Roblox roblocxx 88 63

These five keywords: “fortnaiter”, “soidermam”, “accésd”, “accèsd”, “game online”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Pokémon GO”, “Among Us”, “Parchisi STAR Online”, “FRAG Pro Shooter”, “World of Tanks Blitz MMO”, “Episode - Choose Your Story”, “Audible: audiobooks, podcasts & audio stories”, “Football Strike - Multiplayer Soccer”, “MARVEL Contest of Champions”, “Roblox”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “allies”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “allies