"accountancy" App Store Keywords Research Case | ASOTools
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"accountancy" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “accountancy” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “associated bank”, “turkiye~”, “based”, “mangafox”, “introduction”, “fatr”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “accountancy” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword accountancy from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
journal of accountancy 23 9 250+ 75
fiona wills accountancy ≤5 30 250+ 213
gcams accountancy ≤5 30 250+ 208
pbt accountancy ≤5 30 249 236
class 12 accountancy solutions dk goel 2020 ≤5 20 249 192

The search volume of the core keyword accountancy in Google App Store reached 33, its difficulty level reached 18, and the number of apps related to it reached 250+, among them, there are 24 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Philippine Accountancy Guide conceptual framework and accounting standards ≤5 17
2
Basic Accounting basic accounting 26 6
3
Accountancy - Class 12 account book for class 12th 12 1
4
Student Accountant the accountant 43 2
5
Accountancy, Business & Mngt. (ABM) 1 - QuexBook accountancy business and management games ≤5 14
6
Basic Accounting Tutorial Learn Free Course Book accounting principals 33 7
7
ACCOUNTANCY TUTORIALS gdca ≤5 30
8
Class 11 Accountancy book keeping accountancy for class 11 ≤5 13
9
Class 12 Accountancy book keeping accountancy for 12th ≤5 14
10
Accountancy Class 11th Notes & Solutions accounting 11th class 21 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
que 58 62 250+ 87
usad 58 49 250+ 222
creada 58 42 249 202
financials 58 11 249 85
games free 55 62 250+ 250

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Frases Que Llegan Al Corazón ❤️ pensamientos del alma 24 2
2
QuickBooks Online Accounting, Invoicing & Expenses qbooks 55 40
3
Que Buena L.A. que buena 26 19
4
Que Onda Tacobar onda 26 42
5
La Mujer Que Ora la mujer que ora ≤5 9
6
La Que Buena Atlanta ricardo botello ≤5 30
7
???? La Que Buena 101.9 FM Atlanta Radio Georgia US la que buena atlanta 87.7 ≤5 30
8
????⚡El Poder de la Mujer que Ora 2020???????????? cuando una mujer ora por sus hijos ≤5 9
9
A Verdade Que Liberta a verdade que liberta ≤5 30
10
Que Buena 106.7 que buena 106.7 ≤5 30

These five keywords: “que”, “usad”, “creada”, “financials”, “games free”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Frases Que Llegan Al Corazón ❤️”, “QuickBooks Online Accounting, Invoicing & Expenses”, “Que Buena L.A.”, “Que Onda Tacobar”, “La Mujer Que Ora”, “La Que Buena Atlanta”, “???? La Que Buena 101.9 FM Atlanta Radio Georgia US”, “????⚡El Poder de la Mujer que Ora 2020????????????”, “A Verdade Que Liberta”, “Que Buena 106.7”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “accountancy”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “accountancy