"2021 calendar" App Store Keywords Research Case | ASOTools
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"2021 calendar" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “2021 calendar” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “att”, “google image”, “recipes”, “biryani”, “euros”, “est”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “2021 calendar” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword 2021 calendar from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
calendar 2021 53 38 250+ 57
tamil calendar 2021 19 3 250+ 48
2021 ka calendar 12 2 250+ 54
2021 calendar tamil 6 3 250+ 58
moon phases calendar 2020-2021 ≤5 30 250+ 72

The search volume of the core keyword 2021 calendar in Google App Store reached 53, its difficulty level reached 7, and the number of apps related to it reached 250+, among them, there are 57 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
2021 Calendar calendar 2021 53 38
2
USA Calendar with Holidays 2021 calendars with holidays 28 4
3
Thakur Prasad Calendar 2021 : Hindi Calendar 2021 thakur prasad calendar 2021 ≤5 3
4
Hindi Calendar 2021 : हिंदी कैलेंडर 2021 | पंचांग 2021 ka calendar 12 2
5
2021 Calendar super kalendar ≤5 30
6
Malayalam calendar 2021 - മലയാളം കലണ്ടര് 2021 malayalam calendar 2021 mathrubhumi ≤5 10
7
Hindi Calendar 2021 : हिंदी कैलेंडर 2021 | पंचांग 2021 ka calendar hindi ka ≤5 2
8
Calendar Photo Frame 2021 USA photo calendar creator 2021 ≤5 7
9
2020 Calendar kalder 2020 61 10
10
2021 Calendar - India 2021 ka Calendar chalder ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
calamder 66 16 250+ 152
carenda 2020 65 30 250+ 78
kalender 2020 61 11 250+ 91
kalder 2020 61 10 250+ 105
september 2020 calendar 58 8 250+ 90

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google Calendar goggle calendar 70 20
2
Simple Calendar - Easy Schedule & Agenda Planner календаре 45 16
3
USA Calendar with Holidays 2021 calendars with holidays 28 4
4
Simple Calendar: daily planner, schedule maker agenda teen ≤5 18
5
aCalendar - a calendar app for Android aacalendar 66 30
6
Calendar - Agenda, Tasks and Events calendrio 58 17
7
New Calendar 2020 fantastical 33 34
8
One Calendar yahoo calendar 23 23
9
Calendar App - Calendar 2020 Agenda Reminder instaliranje kalendara ≤5 18
10
Calendar App - Calendar 2020, Reminder, ToDos calendar 2020 65 44

These five keywords: “calamder”, “carenda 2020”, “kalender 2020”, “kalder 2020”, “september 2020 calendar”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google Calendar”, “Simple Calendar - Easy Schedule & Agenda Planner”, “USA Calendar with Holidays 2021”, “Simple Calendar: daily planner, schedule maker”, “aCalendar - a calendar app for Android”, “Calendar - Agenda, Tasks and Events”, “New Calendar 2020”, “One Calendar”, “Calendar App - Calendar 2020 Agenda Reminder”, “Calendar App - Calendar 2020, Reminder, ToDos”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “2021 calendar”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “2021 calendar