"a quote a day" App Store Keywords Research Case | ASOTools
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"a quote a day" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “a quote a day” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “epl fantasy”, “fag”, “sky diving”, “fórmulas”, “raining”, “telecom”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “a quote a day” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword a quote a day from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
quote a day 32 5 250+ 76
a quote for every day ≤5 2 250+ 95
quote a day widget ≤5 30 250+ 108
one positive quote a day ≤5 30 250+ 81
one quote a day ≤5 30 250+ 75

The search volume of the core keyword a quote a day in Google App Store reached 50, its difficulty level reached 6, and the number of apps related to it reached 250+, among them, there are 91 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
One Quote A Day quote a day 32 5
2
Motivation - Daily quotes motivation 53 66
3
Motivational Quotes - Daily Quote & Status Message motivacional quotes 63 4
4
Daily Motivational Quotes | Inspiring Positive App motivational quotes in english 36 4
5
Inspirational Quotes Free inspired quotes 61 3
6
Daily Positive Quotes positive-quotes 58 3
7
Quotes - Daily doses of wisdom motivacional diario gospel ≤5 15
8
Daily Quote - Positive quotes daily quote 26 14
9
Quote of the day qoute of the day 50 4
10
Daily Quotes for Motivation: Inspire inspired 53 45

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
printrest 66 47 249 228
9 gag 66 44 250+ 217
questes 66 27 250+ 192
quotes for life 65 7 250+ 50
quotes about lifes 65 4 250+ 60

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Pinterest printreste 87 56
2
Pinterest Lite intéressé 26 41
3
Video Downloader for Pinterest pinterest video downloader 45 15
4
Daily Blessing & Good morning Quotes kelly s treehouse ≤5 22
5
Tips for Pinterest 2020 pintrs eight ≤5 30
6
4000 DIY ideas ake ideas ltd ≤5 30
7
Download Video for Pinterest pinterest video indirme 21 27
8
Tumblr tumblr 68 45
9
African Dresses african attire dresses 11 30
10
Epic to-do list: gamified task scheduler task hero app ≤5 16

These five keywords: “printrest”, “9 gag”, “questes”, “quotes for life”, “quotes about lifes”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Pinterest”, “Pinterest Lite”, “Video Downloader for Pinterest”, “Daily Blessing & Good morning Quotes”, “Tips for Pinterest 2020”, “4000 DIY ideas”, “Download Video for Pinterest”, “Tumblr”, “African Dresses”, “Epic to-do list: gamified task scheduler”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “a quote a day”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “a quote a day