"2player games" App Store Keywords Research Case | ASOTools
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"2player games" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “2player games” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “figurinhas”, “ositos”, “fudbol”, “robbed”, “google doodle”, “magister”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “2player games” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword 2player games from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
2player games online 26 19 250+ 162
2player online games 25 23 250+ 180
2player games fighting 12 13 250+ 151
free 2player games ≤5 12 250+ 161
games 2player ≤5 8 250+ 120

The search volume of the core keyword 2player games in Google App Store reached 42, its difficulty level reached 16, and the number of apps related to it reached 250+, among them, there are 133 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
2 Player games : the Challenge 2 player games 50 29
2
2 Player Games games 2pleyer 45 30
3
2 Player Games Free game two player 41 17
4
UFB: Ultra MMA 2 Player Fighting & Wrestling Games cage fighter 16 9
5
Stickman Party: 1 2 3 4 Player Games Free (4) 63 19
6
Supreme Duelist Stickman (2) 65 48
7
Spider Stickman Fighting - Supreme Warriors supremes 63 7
8
Drive Ahead! go-ahead 45 54
9
Challenge Your Friends 2Player game two players online 24 23
10
2Players - 13 kinds of mini games the players' lobby ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
fobuk 100 30 249 244
g 83 83 250+ 52
patri 78 63 250+ 236
macsenger 78 30 249 202
leura mer 77 61 250+ 238

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Fleep - Free Team Messenger pescebok 100 5
2
Fruit Ninja® spiel 51 59
3
Candy Crush Soda Saga sagas 50 33
4
Facebook ficpok 100 72
5
DC Legends: Fight Superheroes bat-man 63 54
6
Roblox roblocxx 88 63
7
My Talking Angela angele 61 61
8
HSK Online — HSK Study and Exams hsk 30 32
9
Solitaire jeusc 53 30
10
Minecraft minecraft 80 95

These five keywords: “fobuk”, “g”, “patri”, “macsenger”, “leura mer”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Fleep - Free Team Messenger”, “Fruit Ninja®”, “Candy Crush Soda Saga”, “Facebook”, “DC Legends: Fight Superheroes”, “Roblox”, “My Talking Angela”, “HSK Online — HSK Study and Exams”, “Solitaire”, “Minecraft”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “2player games”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “2player games