"인스타" App Store Keywords Research Case | ASOTools
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"인스타" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “인스타” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “mowers”, “kidnapper”, “rogue”, “financial times”, “comic”, “piano music”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “인스타” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword 인스타 from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
인스타그램 46 19 250+ 167
인스타 해시태그 ≤5 4 250+ 59
인스타 체험단 ≤5 24 250+ 228
인스타 태그복사 ≤5 18 250+ 176
인스타그램 다이렉트 메세지 ≤5 17 249 190

The search volume of the core keyword 인스타 in Google App Store reached 46, its difficulty level reached 31, and the number of apps related to it reached 250+, among them, there are 180 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Regram - Repost For Instagram Hashtag Generator ისტაგრამის განახლება ≤5 8
2
Collage Maker - Insta Square Size photo grid editarts ≤5 30
3
KaKa Camera - Selfie Beauty for Instagram Story kaka camera app ≤5 13
4
Instant Downloader | for Instagram تحميل برنامج انستقرام عربي الحديث ≤5 30
5
Videos downloader for instagram instakeep ≤5 5
6
Collage Foto for instagram juntar fotos para o instagram ≤5 30
7
Cancel Pending Follow Requests for Instagram requests 45 26
8
Saver for instagram instdown 25 22
9
스텔라다운 - 인스타의 사진과 동영상 다운로더 사진 저장하기 ≤5 24
10
Line Spaces for Instagram - line breaks, spaces instagram line breaker 28 24

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
youtuoob 100 68 249 238
fassabook 100 64 249 231
fece book 100 63 250+ 226
face book 100 63 250+ 225
face-book 100 62 250+ 225

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
YouTube youtubetm 100 70
2
Video Player Perfect اللتيب 43 53
3
YouTube for Android TV youtube goooo 58 27
4
Ultra Tube free tube ≤5 6
5
YouTube TV - Watch & Record Live TV you tuoby 100 30
6
Google TV (previously Play Movies & TV) movie new 68 13
7
YouTube VR youtube vr 23 5
8
Google Meet goigle meets 83 57
9
YouTube Music - Stream Songs & Music Videos u tiube 100 30
10
Google app for Android TV katniss 28 45

These five keywords: “youtuoob”, “fassabook”, “fece book”, “face book”, “face-book”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “YouTube”, “Video Player Perfect”, “YouTube for Android TV”, “Ultra Tube”, “YouTube TV - Watch & Record Live TV”, “Google TV (previously Play Movies & TV)”, “YouTube VR”, “Google Meet”, “YouTube Music - Stream Songs & Music Videos”, “Google app for Android TV”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “인스타”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “인스타