"西瓜视频" App Store Keywords Research Case | ASOTools
×

"西瓜视频" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “西瓜视频” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “épic games”, “aprendo en casa”, “cox”, “called”, “parsel sorgulama”, “lums”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “西瓜视频” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword 西瓜视频 from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
西瓜视频 - 搞笑娱乐视频 ≤5 25 250+ 239
西瓜视频 - 人气综艺和娱乐搞笑视频 ≤5 15 250+ 144
西瓜视频海外版 ≤5 30 249 240
西瓜视频-给你新鲜好看 ≤5 30 249 227
西瓜秘密直播-全民午夜视频直播秀场 ≤5 30 246 126

The search volume of the core keyword 西瓜视频 in Google App Store reached 35, its difficulty level reached 28, and the number of apps related to it reached 250+, among them, there are 173 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
iQIYI Video – Dramas & Movies dramaq 53 5
2
ODC影视 - 高清海量视频 同城影视 23 34
3
热门免费电视剧电影 - 影视大全- 中文追剧看戏 -【八戒影视】华人必备!留学必备! 电影 30 21
4
For XiGua Video Downloader&Forwarder-Free & Fast 西瓜视頻下载 11 30
5
抖音tiktok去水印下载器 购物短视频 ≤5 33
6
短视频去水印下载-支持抖音、快手、微视、西瓜、火山、皮皮虾、最右、梨视频 视频下载-无水印 火山小视频 9 32
7
Youku youku 41 19
8
iTalkBB TV - 看剧高清无广告 itvb 23 26
9
青蛙视频 - 影视首选免费电影电视剧电视台直播动漫综艺 视频 27 33
10
Tencent Video tengcent 53 59

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
weathe 100 100 250+ 189
oogle 100 86 247 208
faceb 100 79 250+ 240
googl 100 79 247 187
giamail 100 74 250+ 247

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
The Weather Channel weatehr 100 27
2
Weather Forecast & Snow Radar: The Weather Channel waether 100 32
3
Weather forecast climas 100 33
4
Weather Forecast & Accurate Local Weather & Alerts focast 51 21
5
AccuWeather: Live weather radar & local forecast weatheroo 100 73
6
Weather by WeatherBug: Live Radar Map & Forecast wearthe 100 31
7
Weather Forecast - Accurate and Radar Maps veður 22 19
8
Weather & Widget - Weawow eye in sky 33 29
9
Local Weather - Weather Widget local weather 43 30
10
The Weather Network TV App global bc weather app ≤5 10

These five keywords: “weathe”, “oogle”, “faceb”, “googl”, “giamail”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “The Weather Channel”, “Weather Forecast & Snow Radar: The Weather Channel”, “Weather forecast”, “Weather Forecast & Accurate Local Weather & Alerts”, “AccuWeather: Live weather radar & local forecast”, “Weather by WeatherBug: Live Radar Map & Forecast”, “Weather Forecast - Accurate and Radar Maps”, “Weather & Widget - Weawow”, “Local Weather - Weather Widget”, “The Weather Network TV App”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “西瓜视频”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “西瓜视频