"水族館" App Store Keywords Research Case | ASOTools
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"水族館" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “水族館” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “shareit apk”, “msc”, “wagon wheel”, “online comics”, “shearit”, “baba's”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “水族館” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword 水族館 from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
水族館養成 ≤5 11 249 140
水族館動態桌布 ≤5 30 250+ 158
水族館 壁紙 ≤5 30 250+ 129
水族館桌布 ≤5 30 250+ 119
i 水族館 for 桂浜水族館&足摺海洋館 ≤5 30 249 239

The search volume of the core keyword 水族館 in Google App Store reached 46, its difficulty level reached 23, and the number of apps related to it reached 249, among them, there are 157 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
僕の深海水族館 - 潜って捕って暇つぶし!深海魚放置系ゲーム 海洋生物 図鑑 ≤5 30
2
Tap Tap Fish AbyssRium - Healing Aquarium (+VR) tap tap fish 21 19
3
Tap Tap Fish - Abyssrium Pole abyssrium pole 6 23
4
ミニチュア水族館 最后一条鱼 ≤5 30
5
Abyssrium World abyssal 24 41
6
DMM Kariyushi Aquarium georgia aquarium explorer ≤5 30
7
僕の水族館~可愛いお魚たちと水族館を経営しよう!!~ 水族館養成 ≤5 11
8
水族館ソリティア~可愛いお魚さんたち~ 水族館ソリティア~可愛いお魚さんたち~ ≤5 30
9
My Little Terrarium - Garden Idle tararium 31 37
10
Fishdom fish 55 87

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
ficpok 100 71 249 244
inetagram 100 43 249 196
instaram 100 40 249 181
instgram 100 38 248 171
inastgram 100 36 249 175

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Facemoji Emoji Keyboard:Emoji Keyboard,Theme,Font kyoboard 60 22
2
Agar.io agar.io 61 12
3
WEBTOON weebtoone 65 39
4
Reddit reddit 77 59
5
Hulu: Stream TV shows & watch the latest movies hulu 75 34
6
Minecraft minecraft 80 95
7
Epic: Kids' Books & Educational Reading Library epic 65 79
8
DocuSign - Upload & Sign Docs docu sign 58 23
9
Epic Race 3D american ninja warrior 31 16
10
AncestryDNA - Genetic Testing ancestry dna 46 23

These five keywords: “ficpok”, “inetagram”, “instaram”, “instgram”, “inastgram”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Facemoji Emoji Keyboard:Emoji Keyboard,Theme,Font”, “Agar.io”, “WEBTOON”, “Reddit”, “Hulu: Stream TV shows & watch the latest movies”, “Minecraft”, “Epic: Kids' Books & Educational Reading Library”, “DocuSign - Upload & Sign Docs”, “Epic Race 3D”, “AncestryDNA - Genetic Testing”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “水族館”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “水族館