"мечты" App Store Keywords Research Case | ASOTools
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"мечты" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “мечты” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “pacotes de viagens”, “currency calculator converter”, “casino games for free”, “atari breakout”, “pali”, “buenos dias imagenes”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “мечты” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword мечты from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
команда мечты 18 20 250+ 162
мечты сбываются 12 14 249 151
аватария мир где сбываются мечты играть ≤5 29 250+ 250
аватария мир где сбываются все мечты ≤5 29 250+ 246
авария мир где сбываются мечты ≤5 26 250+ 245

The search volume of the core keyword мечты in Google App Store reached 36, its difficulty level reached 15, and the number of apps related to it reached 250+, among them, there are 150 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Holly's Home Design: Renovation Dreams renovate homes 26 16
2
Dreams-APUS Launcher theme apus launcher themes free new ≤5 30
3
Biblical Dreams biblical dream interpretation and meaning offline ≤5 6
4
Russian Good Night & Sweet Dreams Gif Images пожелание спокойной ночи 29 9
5
Player dreams no Ads gonemad music player ≤5 19
6
Unlimited Connectivity breathless 21 26
7
Interprétation des Rêves interprétation des rêves 5000 ≤5 30
8
Portuguese Good Night & Sweet Dreams Gif Images baixar imagem de boa noite ≤5 1
9
Dreams meaning and interpretation dictionary creche escola colina dos sonho ≤5 30
10
Afrikaans Good Night & Sweet Dreams Gif Images afrikaans liefdes boodskappe ≤5 15

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
wattadd 73 36 250+ 191
easyje 66 36 249 170
thes 65 64 250+ 249
barbi 65 44 250+ 206
hoem 65 36 250+ 196

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Cerpen Cinta Islami Offline cerita cinta islami penuh hikmah ≤5 2
2
Cerita Cinta Remaja Romantis remaja cinta ≤5 12
3
Dragón Libros— Lee y Escribe Libros free dragon books ≤5 30
4
Texties - Text & Chat Stories texties ≤5 24
5
La Novel 7 hari mencintaiku 2 novel ≤5 17
6
Bookista - La mayor app de novelas web en español publicar libros ≤5 11
7
FabuLingua: Spanish for kids through magic stories the exchange march ≤5 21
8
Inkspired Mobile inkspired magazine ≤5 30
9
Novel - Ketika Kau dan Aku Menjadi Kita jika kita tak pernah jatuh cinta ≤5 13
10
Kumpulan Novel dan Cerpen Cinta karya seni 23 18

These five keywords: “wattadd”, “easyje”, “thes”, “barbi”, “hoem”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Cerpen Cinta Islami Offline”, “Cerita Cinta Remaja Romantis”, “Dragón Libros— Lee y Escribe Libros”, “Texties - Text & Chat Stories”, “La Novel”, “Bookista - La mayor app de novelas web en español”, “FabuLingua: Spanish for kids through magic stories”, “Inkspired Mobile”, “Novel - Ketika Kau dan Aku Menjadi Kita”, “Kumpulan Novel dan Cerpen Cinta”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “мечты”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “мечты