"üniversite" App Store Keywords Research Case | ASOTools
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"üniversite" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “üniversite” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “gazzetta dello sport”, “portland”, “بطولة”, “властелин колец”, “boston celtics”, “raiffeisen online”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “üniversite” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword üniversite from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
akdeniz üniversitesi 41 47 249 218
anadolu üniversitesi açıköğretim 41 39 249 200
beykent üniversitesi 38 48 250+ 233
istanbul üniversitesi açıköğretim 38 38 249 208
yeditepe üniversitesi 36 48 250+ 239

The search volume of the core keyword üniversite in Google App Store reached 34, its difficulty level reached 5, and the number of apps related to it reached 250+, among them, there are 54 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
ÜniRehberi üniversite taban puanları 21 27
2
Üniversite Not Hesaplama üniversite harf notu hesaplama ≤5 18
3
Studo - University Student App fachhochschule salzburg gmbh ≤5 30
4
Uni101 - Üniversite Sınavına Telefonda Hazırlanın üniversite taban puanları 21 27
5
Heyuni - Ask University Students & Teachers, Meet heyuni ≤5 30
6
Proliz Mobil tarsus üniversitesi 24 35
7
University of Montana university of montana 19 8
8
Studydrive - Free Study Materials For Your Courses 大学教育 ≤5 30
9
Unicaf | UK University Degree Scholarships university partnerships programme ≤5 30
10
Üniversiteye Hazırlanıyorum tıp fakültesi kazanmak ≤5 11

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
kim kar 68 53 250+ 222
kim kardashion 68 47 250+ 197
kim kard 68 36 250+ 174
slack 66 41 250+ 169
khans academy 66 29 249 181

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
KIM KARDASHIAN: HOLLYWOOD kim kardashion 68 47
2
Kim Kardashian Dress up - Fashion Salon kim kardashian dress up fashion salon ≤5 30
3
Fake call from Kim Kardashian 2020 (prank) kim kardashian west 26 32
4
Selfie With Kim Kardashian kim k emoji ≤5 30
5
Kim Kardashian New Wallpapers kourtney and khloe ≤5 24
6
Kim Kardashian Puzzle kim kardashian hollywood baby 2 ≤5 30
7
Quiz with Kim Kardashian quiz for kim kardashian fans ≤5 30
8
Clue for Kim Kardashian Hollywood K Stars kim kardashian: hollywood 32 38
9
Kim Kardashian quiz for kim kardashian fans ≤5 30
10
Kim Kardashian Quotes kim kardashian emoji ≤5 7

These five keywords: “kim kar”, “kim kardashion”, “kim kard”, “slack”, “khans academy”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “KIM KARDASHIAN: HOLLYWOOD”, “Kim Kardashian Dress up - Fashion Salon”, “Fake call from Kim Kardashian 2020 (prank)”, “Selfie With Kim Kardashian”, “Kim Kardashian New Wallpapers”, “Kim Kardashian Puzzle”, “Quiz with Kim Kardashian”, “Clue for Kim Kardashian Hollywood K Stars”, “Kim Kardashian”, “Kim Kardashian Quotes”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “üniversite”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “üniversite