"yoruba" App Store Keywords Research Case | ASOTools
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"yoruba" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “yoruba” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “kids free games”, “dilemma”, “lads”, “・mega・”, “dainik bhaskar”, “microsoft windows”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “yoruba” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword yoruba from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
yoruba movies 31 13 250+ 79
religión yoruba 18 14 250+ 102
yoruba translator 14 6 250+ 54
yoruba bible 10 9 250+ 123
yoruba101 for iphone ≤5 30 250+ 167

The search volume of the core keyword yoruba in Google App Store reached 31, its difficulty level reached 51, and the number of apps related to it reached 249, among them, there are 12 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Learn Yoruba in easy steps learn yoruba language audio ≤5 6
2
Yoruba101 lucumi 14 37
3
Learn Yoruba: Yoruba Basic Phrases - Works offline learn yoruba language offline ≤5 3
4
Learn Yoruba. Speak Yoruba. Study Yoruba. learn yoruba ≤5 4
5
Yoruba Proverbs : Audio and Meanings - Òwe Yorùbá yoruba name ≤5 30
6
Yoruba101 Ikini yoruba101 ikini ≤5 30
7
Yoruba Name - yoruba names and their meaning yoruba name ≤5 30
8
Yoruba Gods and Goddess gods and goddess 23 4
9
Learn Yoruba Daily learn yoruba app ≤5 30
10
Learn Yoruba Language learn yoruba app ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
hilu 72 41 247 198
¡movie 68 13 250+ 103
moives 68 11 249 92
movies 65 69 250+ 96
movie 61 79 249 107

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Hulu: Stream all your favorite TV shows and movies hulu 75 36
2
Hulu for Android TV h 63 74
3
Hily Dating App: Meet New People & Get Great Dates hali 38 46
4
Tubi - Free Movies & TV Shows moives 68 11
5
Peacock TV – Stream TV, Movies, Live Sports & More peacock 61 62
6
Free Stream TV, Movies & Tips More hulu watch tv and stream movies app free ≤5 8
7
Disney+ disney + plus 73 36
8
Funimation aninme 73 18
9
HiLookVision hilook 28 30
10
Quibi: All New Original Shows quibi 55 37

These five keywords: “hilu”, “¡movie”, “moives”, “movies”, “movie”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Hulu: Stream all your favorite TV shows and movies”, “Hulu for Android TV”, “Hily Dating App: Meet New People & Get Great Dates”, “Tubi - Free Movies & TV Shows”, “Peacock TV – Stream TV, Movies, Live Sports & More”, “Free Stream TV, Movies & Tips More”, “Disney+”, “Funimation”, “HiLookVision”, “Quibi: All New Original Shows”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “yoruba”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “yoruba