"wrecks" App Store Keywords Research Case | ASOTools
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"wrecks" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “wrecks” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “ihss”, “at home”, “pubg mobile new update”, “brookshires”, “inch cm converter”, “uçak bileti”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “wrecks” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword wrecks from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
car wrecks 23 4 250+ 76
cake wrecks 12 39 250+ 247
truck wrecks 12 5 250+ 88
noaa wrecks & obstructions mgr ≤5 30 250+ 210
marine wrecks ≤5 30 250+ 124

The search volume of the core keyword wrecks in Google App Store reached 34, its difficulty level reached 15, and the number of apps related to it reached 250+, among them, there are 103 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Highway Crash Derby crash derby 13 7
2
New Demolition Derby Destruction Car Crash Games crashing cars 35 9
3
Demolition Derby Car Destruction:Beam Drive Crash car wrecks 23 4
4
Car Crash Simulator Royale car crash 39 44
5
Castle Wreck wreak 28 42
6
Beam Drive Crash Death Stair Car Crash Simulator beamng drive 43 12
7
Car Simulator: Crash City car crash simulator games city ≤5 5
8
Demolition Derby: Crash Racing flaout 28 48
9
RCC - Real Car Crash rcc 31 38
10
Car Crash Test Simulator 3d: Leap of Death crashing car 38 9

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
nexfixl 93 30 248 205
google mpss 93 30 248 170
wzap 90 66 250+ 240
new 87 100 250+ 204
news 78 89 250+ 165

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Netflix Movie Downloader - Torrent Movie download download hacked netflix ≤5 30
2
NetFlix Guide 2020-Streaming Trending Movies/Shows netflix guide 2020 streaming movies and series ≤5 30
3
Pinterest printreste 87 56
4
Hulu: Stream all your favorite TV shows and movies hulu 75 36
5
Netflix Guide 2020 - Streaming Movies and Series canadian netflix 48 16
6
Rokie - Remote for Roku netflicix 93 30
7
All Social Media & Network In One App allap ≤5 23
8
iQIYI Video – Dramas & Movies dramaq 53 5
9
Peliculas de Neflix HD pelis de netflix gratis en español ≤5 30
10
Free Netflix Movie app | Torrent Movie Downloader netflix downloader 50 25

These five keywords: “nexfixl”, “google mpss”, “wzap”, “new”, “news”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Netflix Movie Downloader - Torrent Movie download”, “NetFlix Guide 2020-Streaming Trending Movies/Shows”, “Pinterest”, “Hulu: Stream all your favorite TV shows and movies”, “Netflix Guide 2020 - Streaming Movies and Series”, “Rokie - Remote for Roku”, “All Social Media & Network In One App”, “iQIYI Video – Dramas & Movies”, “Peliculas de Neflix HD”, “Free Netflix Movie app | Torrent Movie Downloader”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “wrecks”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “wrecks