"workout abs at home" App Store Keywords Research Case | ASOTools
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"workout abs at home" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “workout abs at home” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “homegoods”, “mania”, “time tables”, “olas”, “flash game”, “moodle”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “workout abs at home” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword workout abs at home from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
abs workout for men at home 12 8 250+ 102
abs workout at home ≤5 8 250+ 109
abs workout app for men at home ≤5 8 250+ 138
workout app for women at home offline abs ≤5 7 250+ 143
abs and chest workout for women at home ≤5 6 250+ 122

The search volume of the core keyword workout abs at home in Google App Store reached 33, its difficulty level reached 11, and the number of apps related to it reached 250+, among them, there are 116 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Six Pack in 30 Days - Abs Workout workout abs 50 12
2
Abs Workout - Burn Belly Fat with No Equipment crunches 32 14
3
7 Minute Abs Workout - Home Workout for Men exige 34 17
4
Home Workout - No Equipment fitness 56 78
5
Six Pack 30 Day Workout - Abs Workout Free sopor 24 41
6
Six Pack Abs Workout 30 Day Fitness: Home Workouts 6 30 31 28
7
Six Pack in 28 days - Abs Workout at Home musculature 14 28
8
Abs workout - 21 Day Fitness Challenge френч-пресс 18 39
9
Six Pack Abs in 30 Days - Abs Workout который занимается ≤5 9
10
Lose Belly Fat in 30 Days - Flat Stomach exercícios para perder barriga 38 18

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
7 61 78 250+ 96
pelaton 61 46 249 215
peloton 61 24 250+ 172
timelo 58 58 250+ 241
fitness 56 78 250+ 148

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
7-Eleven, Inc. 7. eleven 63 40
2
Seven - 7 Minute Workout seven 46 62
3
Moy 7 the Virtual Pet Game may 45 58
4
Top 7 - family word game 7 pop ≤5 16
5
7 Minute Workout minute 46 64
6
7NOW: Food & Alcohol Delivery convenience store 58 22
7
ABC 7 New York channel 7 news 40 9
8
SIERRA 7 - Tactical Shooter taction 38 49
9
ABC 7 Chicago chicago news 39 7
10
WSVN - 7 News Miami 7 channel news 43 7

These five keywords: “7”, “pelaton”, “peloton”, “timelo”, “fitness”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “7-Eleven, Inc.”, “Seven - 7 Minute Workout”, “Moy 7 the Virtual Pet Game”, “Top 7 - family word game”, “7 Minute Workout”, “7NOW: Food & Alcohol Delivery”, “ABC 7 New York”, “SIERRA 7 - Tactical Shooter”, “ABC 7 Chicago”, “WSVN - 7 News Miami”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “workout abs at home”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “workout abs at home