"wing" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “wing” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “ترجمة الفورية”, “verisure”, “superstars”, “celsius fahrenheit”, “unimed”, “tomado”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “wing” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword wing from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
fabswingers 66 21 250+ 139
wing stop 65 48 249 218
buffalo wild wings 64 51 250+ 216
wingstop 63 56 249 236
drawing 62 45 250+ 149

The search volume of the core keyword wing in Google App Store reached 48, its difficulty level reached 66, and the number of apps related to it reached 250+, among them, there are 49 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Wing Tel the wing 17 7
2
Wing Money wing money 9 27
3
Buffalo Wild Wings buffalo wild wings 64 51
4
Wing - Food drone delivery will wing ≤5 30
5
Wing Assistant j'ai besoin d'aide ≤5 25
6
Wings Mobile wings 46 58
7
Wings of Steel dogfights 33 13
8
WING-Q wing'o ≤5 30
9
Wingstop wing stop 65 48
10
WING Copilot wing'o ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
chiople 70 56 248 242
chipoltle 70 52 248 233
chiptole 70 43 247 224
cool photo 70 32 250+ 185
smerican airlines 68 22 249 173

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Chipotle chipoltle 70 52
2
Moe Rewards moes 48 32
3
Taco Bell - For Our Fans twco bell 72 37
4
Buffalo Wild Wings buffalo wild wings 64 51
5
The Habit Burger Grill habit 44 63
6
QDOBA Rewards & Ordering qboda 51 56
7
Applebee's applebee 61 27
8
Jamba jamba juice 52 48
9
Whataburger whataburger 51 26
10
Bite Squad - Restaurant Food Delivery bite squad 37 33

These five keywords: “chiople”, “chipoltle”, “chiptole”, “cool photo”, “smerican airlines”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Chipotle”, “Moe Rewards”, “Taco Bell - For Our Fans”, “Buffalo Wild Wings”, “The Habit Burger Grill”, “QDOBA Rewards & Ordering”, “Applebee's”, “Jamba”, “Whataburger”, “Bite Squad - Restaurant Food Delivery”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “wing”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “wing