"wheel" App Store Keywords Research Case | ASOTools
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"wheel" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “wheel” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “m.p”, “farm simulator”, “liberty bank”, “farmers”, “cbs”, “pin”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “wheel” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword wheel from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
wheels happy 58 48 250+ 220
happy wheela 58 36 250+ 201
hppy wheels 58 32 250+ 195
happy wheel 58 30 250+ 186
gappy wheels 58 30 249 183

The search volume of the core keyword wheel in Google App Store reached 47, its difficulty level reached 67, and the number of apps related to it reached 250+, among them, there are 72 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Spin The Wheel - Random Picker colorful wheel 56 7
2
Decision Maker: Spin the Wheel Random Name Picker decision maker 39 31
3
Decide Now! deciding 34 26
4
Decision Wheel - Decision Maker karar carki turkce ≤5 26
5
Wheel Scale! car wheel 20 12
6
Roulette - Wheel of Luck roulette wheel 34 9
7
Lucky Wheel Lucky Draw lucky wheel 25 13
8
Spin the wheel - Decision roulette spin pizza 21 40
9
Wheels - Ride Safe wheels 51 46
10
Spin The Wheel wheel of stars ≤5 20

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
foodo 77 41 248 217
drive 73 70 250+ 185
car 68 100 250+ 220
roblux 68 37 250+ 181
cars 67 51 250+ 227

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
FOODO-BENIN foodo world ≤5 30
2
Crowd City c r o w d 43 6
3
Farmers.io framer io 18 21
4
FOODO - Food Ordering App ordering 30 48
5
Scribble Rider scribbler 50 43
6
foodora - Local Food Delivery foodora 35 25
7
City War game xanh đỏ tím vàng ≤5 25
8
Cube Surfer! stuffers 63 60
9
foodora Sweden beställa mat 7 16
10
Cross Fight road fight 11 16

These five keywords: “foodo”, “drive”, “car”, “roblux”, “cars”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “FOODO-BENIN”, “Crowd City”, “Farmers.io”, “FOODO - Food Ordering App”, “Scribble Rider”, “foodora - Local Food Delivery”, “City War”, “Cube Surfer!”, “foodora Sweden”, “Cross Fight”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “wheel”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “wheel