"werewolves" App Store Keywords Research Case | ASOTools
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"werewolves" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “werewolves” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “harley quinn”, “gitar”, “downloader music for free mp3”, “may”, “researchgate”, “ria”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “werewolves” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword werewolves from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
werewolves games 33 16 250+ 134
werewolves game 33 11 250+ 111
werewolves one night 13 26 249 182
werewolves vs vampires 12 15 250+ 133
werewolves 狼人殺 ≤5 16 248 143

The search volume of the core keyword werewolves in Google App Store reached 35, its difficulty level reached 11, and the number of apps related to it reached 250+, among them, there are 75 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Werewolf Online werenwolf 48 29
2
Werewolves: Haven Rising werewolves game 33 11
3
Werewolf Revenge: City Battle 2020 werewolf games 33 17
4
Werewolf "Nightmare in Prison" FREE 人狼ゲーム 29 30
5
Werewolf game werewolf 33 12
6
Werewolves 2: Pack Mentality werewolves 2 choice of games ≤5 30
7
Werewolves Online loup garou en ligne 19 30
8
jungle werewolf monster rpg -bigfoot forest hunter orc one man warewolf hunter ≤5 30
9
Werewolf Simulator 3D werewolf simulator adventure ≤5 5
10
Curse of the Werewolves wallace and gromit the curse of the were rabbit 18 42

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
aomong us 87 30 250+ 24
gface 80 34 249 177
wappad 73 44 250+ 216
wattadd 73 36 250+ 191
the 65 100 250+ 243

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Tips and Hints for Among US Imposter game aomg us 14 30
2
Odysseus Kosmos: Adventure Game odysseus 48 49
3
Among Us among us 87 75
4
The Walking Dead: Season One thhe 65 59
5
Ostrich Among Us ostrich among us ≤5 27
6
USA VPN - Get free USA IP usa vpn 23 20
7
School of Chaos Online MMORPG online school 31 17
8
JP Schoolgirl Supervisor Multiplayer supervisor 43 47
9
Batman - The Telltale Series bat man 63 53
10
Injustice 2 supermen 60 30

These five keywords: “aomong us”, “gface”, “wappad”, “wattadd”, “the”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Tips and Hints for Among US Imposter game”, “Odysseus Kosmos: Adventure Game”, “Among Us”, “The Walking Dead: Season One”, “Ostrich Among Us”, “USA VPN - Get free USA IP”, “School of Chaos Online MMORPG”, “JP Schoolgirl Supervisor Multiplayer”, “Batman - The Telltale Series”, “Injustice 2”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “werewolves”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “werewolves