"vr game" App Store Keywords Research Case | ASOTools
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"vr game" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “vr game” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “اوبر”, “blended”, “@metal detector”, “trabajadores”, “cycle”, “downloads music”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “vr game” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword vr game from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
vr games 44 7 250+ 87
vr gamea 36 30 0 0
vr games free 25 4 250+ 87
scary vr games 15 4 250+ 87
free vr game 14 4 250+ 74

The search volume of the core keyword vr game in Google App Store reached 34, its difficulty level reached 10, and the number of apps related to it reached 250+, among them, there are 72 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
VR Thrills: Roller Coaster 360 (Cardboard Game) v.r 55 6
2
Ping Pong VR shell game vr ≤5 30
3
VR Maze vr maze 6 6
4
VR Horror vr gsmes 23 3
5
VR Traffic Racing In Car Driving : Virtual Games virtuale reality 41 5
6
VR X-Racer - Aero Racing Games xracer 9 21
7
Jurassic VR - Dinos for Cardboard Virtual Reality v r games 36 4
8
VR Abyss: Sharks & Sea Worlds in Virtual Reality titanico underwater vr ≤5 30
9
VR Superhero Chat: Online Virtual vr chat 46 18
10
BattleGun VR - FPS MULTI COOP vr gun ≤5 4

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
av 63 64 250+ 91
vr 55 70 250+ 107
qué es 55 59 250+ 239
colaborador ava 55 55 250+ 240
emocionantes 55 50 249 242

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Avakin Life - 3D Virtual World colaborador ava 55 55
2
HD Video Player (wmv,avi,mp4,flv,av,mpg,mkv)2017 video player wmv ≤5 4
3
AV CONTROLLER yamaha 55 22
4
AV Tools av tools ≤5 19
5
AV Player avplayerhd ≤5 21
6
AV-IPTV thgss apk ≤5 5
7
AV Bit Video Status : All Music Collection 2020 a v 40 20
8
AV MP-3 Player a.v player 11 15
9
AV Tools Pro av tools pro ≤5 30
10
VLC for Android players 61 54

These five keywords: “av”, “vr”, “qué es”, “colaborador ava”, “emocionantes”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Avakin Life - 3D Virtual World”, “HD Video Player (wmv,avi,mp4,flv,av,mpg,mkv)2017”, “AV CONTROLLER”, “AV Tools”, “AV Player”, “AV-IPTV”, “AV Bit Video Status : All Music Collection 2020”, “AV MP-3 Player”, “AV Tools Pro”, “VLC for Android”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “vr game”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “vr game