"videocall" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “videocall” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “creators studio”, “exception”, “foment”, “car games races”, “blue color”, “electrónico correo electrónico”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance:
Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “videocall” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword videocall from the ASOTools, as follows:
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
videocall apps | 29 | 8 | 249 | 99 |
videocall for android | 11 | 7 | 250+ | 108 |
videocall for facebook | 9 | 8 | 250+ | 126 |
videocall for phones | ≤5 | 5 | 250+ | 108 |
crvideocall | ≤5 | 30 | 0 | 0 |
The search volume of the core keyword videocall in Google App Store reached 32, its difficulty level reached 6, and the number of apps related to it reached 250+, among them, there are 86 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 | VideoCall Free Video Calls Video Chat & Messenger | us app video | ≤5 | 19 | |
2 |
|
Google Duo - High Quality Video Calls | apinoide | 72 | 65 |
3 |
|
Video Call | forbis | 6 | 29 |
4 |
|
Vid Chat : Sax Video Call - Live Talk Video Call | vid chat | 32 | 13 |
5 |
|
JusTalk - Free Video Calls and Fun Video Chat | vidoe chat | 43 | 14 |
6 |
|
HOLLA - Live Random Video Chat | huola | 43 | 23 |
7 |
|
Video Call Advice and Live Chat with Video Call | advice live | ≤5 | 6 |
8 |
|
Sweet Date - Live video chat with strangers | livw | 63 | 24 |
9 |
|
Live Chat Video Call with strangers | popa | 26 | 11 |
10 |
|
Video Call for WhatsApp : FREE Messages App | whatsapp video call | 34 | 10 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
whatz upp | 90 | 60 | 249 | 241 |
watssap | 90 | 59 | 250+ | 225 |
oatsab | 90 | 48 | 249 | 195 |
wattsap | 90 | 47 | 250+ | 215 |
whatps | 90 | 47 | 250+ | 213 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 |
|
WhatsApp Messenger | whatsapp website | 100 | 17 |
2 |
|
WhatsApp Business | busines | 60 | 68 |
3 |
|
Whatz Last Seen - Online Notifier | last seen | 14 | 42 |
4 |
|
Messenger for Video Call, Video Chat & Random chat | messenger for chatting | 18 | 30 |
5 |
|
Whatz Last Seen Notifier - Online Last Seen | spyzie | 35 | 19 |
6 |
|
Free Messenger Whats Stickers New | vacapis gadmocera | ≤5 | 30 |
7 |
|
Hily Dating App: Meet New People & Get Great Dates | hali | 38 | 46 |
8 |
|
OkCupid - The Online Dating App for Great Dates | okcupid | 60 | 25 |
9 |
|
Whats Web | wssup web | 100 | 21 |
10 |
|
What's Up | wotchap | 90 | 30 |
These five keywords: “whatz upp”, “watssap”, “oatsab”, “wattsap”, “whatps”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “WhatsApp Messenger”, “WhatsApp Business”, “Whatz Last Seen - Online Notifier”, “Messenger for Video Call, Video Chat & Random chat”, “Whatz Last Seen Notifier - Online Last Seen”, “Free Messenger Whats Stickers New”, “Hily Dating App: Meet New People & Get Great Dates”, “OkCupid - The Online Dating App for Great Dates”, “Whats Web”, “What's Up”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “videocall”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: