"video making app" App Store Keywords Research Case | ASOTools
×

"video making app" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “video making app” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “horse”, “antonov 225”, “edition”, “cj”, “dune”, “nostradamus”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “video making app” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword video making app from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
best video making apps 26 26 250+ 203
video making apps 26 23 250+ 192
birthday video making app 16 30 250+ 68
video making apps free 12 18 250+ 192
video making app with music 12 14 250+ 153

The search volume of the core keyword video making app in Google App Store reached 34, its difficulty level reached 30, and the number of apps related to it reached 250+, among them, there are 231 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Video Maker of Photos with Music & Video Editor flamigo 58 32
2
PowerDirector - Video Editor App, Best Video Maker power 61 74
3
Video Maker & Photo Motion, Music, FX - FotoPlay slideshow 56 68
4
Video Maker for YouTube - Video.Guru vidoe maker 41 23
5
YouCut - Video Editor & Video Maker, No Watermark video editor · 60 24
6
Video Editor & Video Maker - VivaVideo viva video 50 24
7
Film Maker Pro - Free Movie Maker & Video Editor film 55 55
8
Photo video maker videos pictures 45 28
9
Cool Video Editor -Video Maker,Video Effect,Filter free editing apps 26 35
10
Vimeo Create - Video Maker & Editor video create 24 25

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
youtub 100 54 250+ 210
yiutuber 100 43 250+ 193
yputube 100 41 250+ 203
yourube 100 40 250+ 219
yutuob 100 40 249 186

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
YouTube youtubetm 100 70
2
YouTube TV - Watch & Record Live TV yo utibe 100 30
3
YouTube Kids youtoubu 100 30
4
YouTube for Android TV y 80 90
5
YouTube Studio youtubestadio 63 44
6
YouTube TV - Watch & Record Live TV you tuoby 100 30
7
YouTube Music - Stream Songs & Music Videos u tiube 100 30
8
YouTube Kids for Android TV мультиках 60 20
9
YouTube Music musicr 65 40
10
Free Music & Videos - Music Player for YouTube yutube free download 80 30

These five keywords: “youtub”, “yiutuber”, “yputube”, “yourube”, “yutuob”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “YouTube”, “YouTube TV - Watch & Record Live TV”, “YouTube Kids”, “YouTube for Android TV”, “YouTube Studio”, “YouTube TV - Watch & Record Live TV”, “YouTube Music - Stream Songs & Music Videos”, “YouTube Kids for Android TV”, “YouTube Music”, “Free Music & Videos - Music Player for YouTube”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “video making app”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “video making app