"velvet" App Store Keywords Research Case | ASOTools
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"velvet" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “velvet” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “word feud”, “coles”, “isolat”, “survey junkie”, “h2o”, “tax calculator”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “velvet” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword velvet from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
red velvet 36 42 250+ 37
velvet taco 29 49 250+ 244
velveteen rabbit 24 44 250+ 242
the velveteen rabbit 21 37 250+ 223
red velvet wallpaper 14 30 250+ 24

The search volume of the core keyword velvet in Google App Store reached 48, its difficulty level reached 58, and the number of apps related to it reached 250+, among them, there are 28 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Vault - Hide Pics & Videos, App Lock, Free Backup veute 51 30
2
VELVET Goya velvet app ≤5 3
3
Red Velvet Lyrics (Offline) 레드벨벳 24 9
4
Monster Irene And Seulgi - Red Velvet Song Offline red monster 16 30
5
VidMedia - Full hd video Player all format v dmet 78 51
6
All That Red Velvet(Songs, albums, MVs, videos) revelup subs ≤5 30
7
Red Velvet Wallpaper KPOP HD red velvet wallpaper hd 2020 ≤5 7
8
Red Velvet 4K HD Wallpapers 2020 (레드벨벳) 레드벨벳 배경화면 ≤5 6
9
Velvet KWGT cheesecake kwgt ≤5 30
10
Red Velvet , Psycho red velvet psycho ringtone ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
vid 85 100 250+ 186
sportifty 82 35 250+ 173
v dmet 78 51 249 222
v.vmate 78 46 249 187
v.dmet 78 41 250+ 211

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Free Video Downloader sex videos 100 14
2
All downloader 2019 vit mated download 61 32
3
Vid - Future of Social Media future media ≤5 30
4
HD Video Player vatmait 78 29
5
VidTrim - Video Editor video trim 28 16
6
Snack Video Status Maker - VidStatus status video 46 17
7
Video Downloader, Fast Video Downloader App vildimate 78 31
8
VidPlayer - Video & Audio Player All Format वित्त मेड ≤5 23
9
Vid Pro - All format HD Video Player video floaters ≤5 30
10
Video Downloader wedmates 78 31

These five keywords: “vid”, “sportifty”, “v dmet”, “v.vmate”, “v.dmet”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Free Video Downloader”, “All downloader 2019”, “Vid - Future of Social Media”, “HD Video Player”, “VidTrim - Video Editor”, “Snack Video Status Maker - VidStatus”, “Video Downloader, Fast Video Downloader App”, “VidPlayer - Video & Audio Player All Format”, “Vid Pro - All format HD Video Player”, “Video Downloader”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “velvet”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “velvet