"urgent care" App Store Keywords Research Case | ASOTools
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"urgent care" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “urgent care” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “whiter teeth”, “triva”, “sergeant”, “cabinets”, “плей маркет”, “spider jump”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “urgent care” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword urgent care from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
carenow urgent care 26 11 249 130
care now urgent care 26 8 250+ 97
pediatrics urgent care 26 1 250+ 33
next level urgent care 23 10 250+ 75
central jersey urgent care 14 20 250+ 146

The search volume of the core keyword urgent care in Google App Store reached 47, its difficulty level reached 13, and the number of apps related to it reached 250+, among them, there are 50 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Call In Urgent Care care now urgent care 26 8
2
OnlineCare Urgent Care call in urgent care ≤5 30
3
UNC Urgent Care 24/7 unc inc ≤5 30
4
Next Level Urgent Care next level 33 52
5
Solv: Convenient healthcare solvhealth app ≤5 30
6
Hometown Telehealth quick care delivery ≤5 30
7
WellSpan Online Urgent Care wellspan online urgent care ≤5 29
8
MD Now Urgent Care md now urgent care 13 34
9
Urgent Care urgent care app ≤5 2
10
Urgent Care RAP urgent care rap ≤5 16

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
datebook lite 73 30 250+ 195
k 68 77 250+ 63
foot 66 67 250+ 60
hospita 63 69 250+ 137
find my friends 63 38 250+ 181

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Fast Lite for Facebook & Messenger 2020 facebook mensseger 2020 ≤5 30
2
Lite for Facebook Lite - Swipe App top apps!!! lite ≤5 30
3
Daybook - Diary, Journal, Note, Mood Tracker apps for journaling 19 7
4
Faster Lite for Facebook - Color for Facebbok themes for facebook lite ≤5 30
5
Pinterest Lite intéressé 26 41
6
Gacha Life gacha life 63 29
7
SimpleMind Lite - Intuitive Mind Mapping map mental 65 30
8
Business Calendar 2 - Agenda, Planner & Widgets agenda planner 21 14
9
Opera News Lite - Less Data, More News opera news lite 6 13
10
Lite for Facebook lite reactions for facebook lite ≤5 10

These five keywords: “datebook lite”, “k”, “foot”, “hospita”, “find my friends”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Fast Lite for Facebook & Messenger 2020”, “Lite for Facebook Lite - Swipe App”, “Daybook - Diary, Journal, Note, Mood Tracker”, “Faster Lite for Facebook - Color for Facebbok”, “Pinterest Lite”, “Gacha Life”, “SimpleMind Lite - Intuitive Mind Mapping”, “Business Calendar 2 - Agenda, Planner & Widgets”, “Opera News Lite - Less Data, More News”, “Lite for Facebook lite”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “urgent care”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “urgent care