"unscramble words" App Store Keywords Research Case | ASOTools
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"unscramble words" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “unscramble words” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “voice”, “essentials”, “fishing”, “"journeys"”, “sublime”, “son”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “unscramble words” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword unscramble words from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
unscramble the words 40 13 250+ 114
unscramble letters to make words 38 11 250+ 101
unscramble words finder 33 11 250+ 100
words unscramble ≤5 8 250+ 103
unscramble and build words ≤5 30 250+ 160

The search volume of the core keyword unscramble words in Google App Store reached 50, its difficulty level reached 16, and the number of apps related to it reached 250+, among them, there are 102 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Unscramble Letters unscramble 45 33
2
WordFinder: Unscramble words - solve anagrams unscramble the words 40 13
3
Unscramble Words unscramble the words game ≤5 30
4
Unscrambler word unscrambler 49 11
5
Word Unscramble word unscramble 40 14
6
Unscramble and build words build words ≤5 15
7
Words Unscramble - find & arrange words arrange words 14 12
8
Word Search: Unscramble words море слова 11 18
9
WordFinder: Free Word Games Cheats & Helper word with friends cheats 58 18
10
Unscramble Letters unscramble letters to make words app ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
÷ games 75 64 249 246
gamess 75 57 250+ 244
dicsheneri 75 20 250+ 143
mucrosoft 73 38 250+ 174
mircrosoft 73 29 244 150

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Languinis: Word Game linguinis 36 46
2
Genies & Gems - Jewel & Gem Matching Adventure gems 50 67
3
My PlayHome Plus my play home 38 25
4
Chat Master! master 51 83
5
Fruit Ninja® spiel 51 59
6
Temple Run الألعاب 61 60
7
Crossy Road crossed 55 20
8
Sonic Dash - Endless Running & Racing Game sonic the hedgehogs 58 8
9
Geometry Dash Lite geometry dash 58 28
10
Jackpot Party Casino Games: Spin FREE Casino Slots cacino 43 39

These five keywords: “÷ games”, “gamess”, “dicsheneri”, “mucrosoft”, “mircrosoft”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Languinis: Word Game”, “Genies & Gems - Jewel & Gem Matching Adventure”, “My PlayHome Plus”, “Chat Master!”, “Fruit Ninja®”, “Temple Run”, “Crossy Road”, “Sonic Dash - Endless Running & Racing Game”, “Geometry Dash Lite”, “Jackpot Party Casino Games: Spin FREE Casino Slots”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “unscramble words”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “unscramble words