"unicorni" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “unicorni” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “zaatar”, “fotocasa”, “disney plus”, “m y m o v i e”, “gameclub”, “ascendente”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “unicorni” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword unicorni from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
unicornia 51 22 250+ 152
unicornios 51 8 250+ 112
unicornio 39 9 250+ 127
unicornio games 19 5 250+ 114
juegos de unicornios 12 9 250+ 152

The search volume of the core keyword unicorni in Google App Store reached 33, its difficulty level reached 5, and the number of apps related to it reached 250+, among them, there are 110 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Unicorn Wallpapers sparkly unicorn wallpapers ≤5 1
2
Unicorn Coloring Book for Kids 🦄 unicorn coloring book for kids ≤5 5
3
Shiny Galaxy Cute Unicorn Theme cm launcher themes unicorn galaxy ≤5 3
4
Unicorn cake Wallpapers sweet unicorn cake wallpaper ≤5 30
5
Dream Unicorn Diamond Theme تطبيق دريم للاتصالات ≤5 19
6
Farm of Unicorn and Horse farm spring cleaning ≤5 30
7
Unicorn Squishy Maker- Unicorn Dressup Salon funnysurprise ≤5 30
8
Unicorn Coloring ???? koloringbook unicorn ≤5 9
9
Unicorn wallpapers wallpaper ggs aliando dan prilly ≤5 30
10
Kids puzzle - Unicorn game ???? unicorn kids puzzle games ≤5 7

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
“https: 68 56 250+ 236
yunikon 60 8 224 111
ubicorn 60 7 250+ 121
unixorn 60 7 250+ 118
yunikorn 60 30 250+ 142

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Unicorn HTTPS: Bypassing SNI-based HTTPS Filtering https 51 56
2
HTTP Injector - (SSH/Proxy/V2Ray/VPN) http 51 58
3
Nebulo - DNS Changer for DNS over HTTPS/TLS dns deflection ≤5 30
4
DNS over HTTPS https 51 56
5
SafeVisit - 세이프비지트 safe visit vpn ≤5 30
6
Squid Tunnel (HTTP/HTTPS/SSL/VPN) squid vpn ≤5 11
7
Free Proxy List - HTTP, HTTPS & SOCKS Proxy socks proxy checker ≤5 30
8
HTTP Injector Lite - (SSH/Proxy/VPN) hi lite 9 30
9
A.spear - Bypass SNI/HTTPS Censorship protech sniper vpn ≤5 30
10
Packet Capture packet 34 24

These five keywords: ““https:”, “yunikon”, “ubicorn”, “unixorn”, “yunikorn”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Unicorn HTTPS: Bypassing SNI-based HTTPS Filtering”, “HTTP Injector - (SSH/Proxy/V2Ray/VPN)”, “Nebulo - DNS Changer for DNS over HTTPS/TLS”, “DNS over HTTPS”, “SafeVisit - 세이프비지트”, “Squid Tunnel (HTTP/HTTPS/SSL/VPN)”, “Free Proxy List - HTTP, HTTPS & SOCKS Proxy”, “HTTP Injector Lite - (SSH/Proxy/VPN)”, “A.spear - Bypass SNI/HTTPS Censorship”, “Packet Capture”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “unicorni”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “unicorni