"ufos" App Store Keywords Research Case | ASOTools
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"ufos" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “ufos” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “tête”, “riyad bank”, “virtual lab”, “flocks”, “ferb”, “spiegel online”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “ufos” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword ufos from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
los pitufos 21 32 250+ 216
aliens ufos 18 3 250+ 31
choose ufos ≤5 30 250+ 69
ghosts and ufos prank scary ≤5 30 250+ 49
angry ufos ≤5 30 249 159

The search volume of the core keyword ufos in Google App Store reached 34, its difficulty level reached 4, and the number of apps related to it reached 250+, among them, there are 17 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
UFO Videos, News & more... jaime mausan 19 40
2
Alien Flying UFO Simulator Space Ship Attack Earth mars attacks 38 43
3
Ufo in Photo - Free Editor unidentified 21 31
4
UFO VPN Basic: Free VPN Proxy Master & Secure WiFi efo 77 52
5
UFOs hidden mysteries jaime maussan ≤5 30
6
UFO Radar Simulation lazer ufo ≤5 30
7
UFO ATTACK ufo-attack ≤5 30
8
Latest UFO Sightings - LUFOS ufo sightings daily ≤5 30
9
Latest UFO sightings ufo sightings 36 25
10
UFOs and hidden mysteries strange phenomena ≤5 22

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
efo 77 52 200 191
stuffed 63 49 250+ 206
guardian of the galaxy 55 36 249 188
iluminati 53 23 250+ 128
dawning 51 49 250+ 222

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
UFO VPN Basic: Free VPN Proxy Master & Secure WiFi ufo 46 60
2
Efo - alien adventure. Kids quest. efo - alien adventure ≤5 30
3
UFO VPN - Fast Proxy Unlimited & Super VPN Master ufo vpn premium proxy unlimited u0026 vpn master ≤5 28
4
Online Soccer Manager (OSM) - 20/21 osm 48 37
5
EPF Passbook, PF Balance, PF Claim, UAN Activation epfo 77 39
6
Moovit: Timing & Navigation for all Transit Types moved 51 18
7
EPF Portal, PF Check Withdrawal, KYC UAN, Passbook uan login portal 29 32
8
Final Fantasy XV: A New Empire 15 final fantasy 34 39
9
Darkness Rises dark knight rises 51 46
10
Hiya - Call Blocker, Fraud Detection & Caller ID spammers 53 26

These five keywords: “efo”, “stuffed”, “guardian of the galaxy”, “iluminati”, “dawning”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “UFO VPN Basic: Free VPN Proxy Master & Secure WiFi”, “Efo - alien adventure. Kids quest.”, “UFO VPN - Fast Proxy Unlimited & Super VPN Master”, “Online Soccer Manager (OSM) - 20/21”, “EPF Passbook, PF Balance, PF Claim, UAN Activation”, “Moovit: Timing & Navigation for all Transit Types”, “EPF Portal, PF Check Withdrawal, KYC UAN, Passbook”, “Final Fantasy XV: A New Empire”, “Darkness Rises”, “Hiya - Call Blocker, Fraud Detection & Caller ID”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “ufos”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “ufos