"types of games" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “types of games” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “nhạc”, “zane rewards”, “superfood”, “билеты на самолет”, “dc super hero girls”, “poket”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance:
Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “types of games” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword types of games from the ASOTools, as follows:
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
all types of games | ≤5 | 19 | 250+ | 244 |
various types of games | ≤5 | 19 | 250+ | 243 |
different types of games in one game | ≤5 | 19 | 250+ | 241 |
different types of roblox games | ≤5 | 19 | 250+ | 196 |
types of games in one game | ≤5 | 18 | 250+ | 242 |
The search volume of the core keyword types of games in Google App Store reached 45, its difficulty level reached 41, and the number of apps related to it reached 250+, among them, there are 246 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 | Block Craft 3D: Building Simulator Games For Free | micraff | 78 | 30 | |
2 |
|
Gardenscapes | gardener | 55 | 14 |
3 |
|
Sci Fi Tower Defense Offline Game. Module TD | estrategias | 45 | 40 |
4 |
|
Kids Doodle - Color & Draw Free Game | dooding | 60 | 61 |
5 |
|
WarFriends: PvP Shooter Game | war friends | 8 | 26 |
6 |
|
Color by Number: Free Coloring Games - Paint Book | downing games | 58 | 38 |
7 |
|
GoNoodle - Kids Videos | iyacht | 51 | 58 |
8 |
|
Baahubali: The Game (Official) | the games i downloaded | 58 | 30 |
9 |
|
My Teacher - Classroom Play | teacher roles | 29 | 9 |
10 |
|
Math Kids - Add, Subtract, Count, and Learn | educativos | 46 | 20 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
nafflix | 93 | 43 | 250+ | 185 |
robloxml | 88 | 51 | 250+ | 222 |
robloxen | 88 | 24 | 250+ | 145 |
tim rok | 83 | 44 | 250+ | 199 |
discodc | 83 | 30 | 250+ | 234 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 |
|
Netflix | nèlix | 93 | 68 |
2 |
|
Netflix | netflixxl | 93 | 30 |
3 |
|
SHOWTIME | showtime | 54 | 36 |
4 |
|
DVD Netflix | dvds | 46 | 9 |
5 |
|
Nick Jr. - Shows & Games | nick jonas | 56 | 46 |
6 |
|
Nick | nlck | 68 | 57 |
7 |
|
Freeform - Movies & TV Shows | freeform | 42 | 28 |
8 |
|
Lifetime - Watch Full Episodes & Original Movies | married at first sight | 30 | 22 |
9 |
|
DisneyNOW – Episodes & Live TV | disny channel | 50 | 22 |
10 |
|
Old Movies - Oldies but Goldies | ol | 60 | 65 |
These five keywords: “nafflix”, “robloxml”, “robloxen”, “tim rok”, “discodc”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Netflix”, “Netflix ”, “SHOWTIME”, “DVD Netflix”, “Nick Jr. - Shows & Games”, “Nick”, “Freeform - Movies & TV Shows”, “Lifetime - Watch Full Episodes & Original Movies”, “DisneyNOW – Episodes & Live TV”, “Old Movies - Oldies but Goldies”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “types of games”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: