"twice" App Store Keywords Research Case | ASOTools
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"twice" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “twice” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “dream interpreter”, “hugging”, “roblox hacks”, “acorns”, “bootstrap”, “romee”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “twice” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword twice from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
twice as nice 26 37 250+ 197
twice wallpaper 24 13 250+ 10
twice songs 21 5 250+ 50
twice light stick 17 22 250+ 147
twice daily 11 21 249 152

The search volume of the core keyword twice in Google App Store reached 49, its difficulty level reached 64, and the number of apps related to it reached 250+, among them, there are 6 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Twice Offline Music - Kpop twice as nice 26 37
2
Twice Wallpapers - All Members - All FREE twice wallpaper offline free ≤5 1
3
Twice Song twice songs 21 5
4
Once: Twice game twice different ≤5 12
5
Twice Ultimate Soundboard - FREE Twice Ringtone twice ultimate soundboard ≤5 30
6
Twice 4K HD Wallpapers 2020 (트와이스) twice live wallpaper offline ≤5 5
7
Twice Fake Call twice chaeyoung video call ≤5 1
8
Twice Keyboard ketikan keyboard twice ≤5 2
9
Once Amino for Twice twice amino ≤5 8
10
TWICE MORE & MORE dance twice ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
tzuyu 50 18 249 52
sana 45 55 249 171
super star 45 34 250+ 157
superstar 44 58 250+ 114
once 44 47 250+ 176

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Twice Tzuyu wallpaper Kpop HD new tzuyu wallpaper 11 2
2
TZUYU TWICE - KPOP Wallpaper HD tzuyu skate twice ≤5 6
3
Tzuyu Twice Wallpapers KPOP HD tzuyu hd wallpaper ≤5 11
4
Tzuyu Twice Wallpaper KPOP Fans HD tzuyu wallpaper 11 2
5
TZUYU TWICE - KPOP Wallpapers HD 4K tzuyu wallpaper 11 2
6
Twice Chou Tzu-Yu Tzuyu Kpop Wallpapers HD 4K tzuyu skate twice ≤5 6
7
Fanbase Twice Tzuyu - Photo, Wallpaper & Video tzuyu wallpaper 11 2
8
Tzuyu Twice Kpop Wallpaper- HD 4K tzuyu hd wallpaper ≤5 11
9
TZUYU TWICE Lockscreen HD 4K tzuyu skate twice ≤5 6
10
Tzuyu wallpaper: HD Wallpapers for Tzuyu Twice tzuyu hd wallpaper ≤5 11

These five keywords: “tzuyu”, “sana”, “super star”, “superstar”, “once”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Twice Tzuyu wallpaper Kpop HD new”, “TZUYU TWICE - KPOP Wallpaper HD”, “Tzuyu Twice Wallpapers KPOP HD”, “Tzuyu Twice Wallpaper KPOP Fans HD”, “TZUYU TWICE - KPOP Wallpapers HD 4K”, “Twice Chou Tzu-Yu Tzuyu Kpop Wallpapers HD 4K”, “Fanbase Twice Tzuyu - Photo, Wallpaper & Video”, “Tzuyu Twice Kpop Wallpaper- HD 4K”, “TZUYU TWICE Lockscreen HD 4K”, “Tzuyu wallpaper: HD Wallpapers for Tzuyu Twice”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “twice”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “twice