"tutor" App Store Keywords Research Case | ASOTools
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"tutor" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “tutor” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “renault kangoo”, “thrift”, “real estate agent”, “proses”, “speedcheck”, “ip man”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “tutor” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword tutor from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
tutored 45 4 250+ 32
python tutorial 43 12 250+ 19
emtutor 38 47 250+ 230
mytutor 38 23 250+ 118
varsity tutors 36 26 249 123

The search volume of the core keyword tutor in Google App Store reached 39, its difficulty level reached 52, and the number of apps related to it reached 250+, among them, there are 22 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Twitter twiiit 93 73
2
Smart Tutor for SAMSUNG Mobile smart tutor 16 18
3
Tutor tutor app tutor ≤5 30
4
Wyzant - Find Expert Tutors tutoring 34 8
5
Tutor on Wyzant quick tutor ≤5 6
6
Tutor wolfram alpha app free ≤5 30
7
Math & Science Tutor - Algebra, Calculus, Physics math tutoring 28 5
8
Tutor Matching Service tutors ireland ≤5 30
9
TutorTime Tutors mytutortime ≤5 30
10
Varsity Tutors - Live Online Video Tutoring App varsity tutors 36 26

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
twiiit 93 73 249 247
teittwr 93 46 248 197
tvetr 93 42 246 174
tiveter 93 40 249 169
tvitr 93 39 248 163

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Twitter teittwr 93 46
2
Google Drive googledi 85 49
3
Skype - free IM & video calls skype 71 25
4
Tumblr tumblr 68 48
5
Google Photos images 73 68
6
SoundCloud - Play Music, Audio & New Songs spundcloud 75 50
7
Spotify: Listen to new music, podcasts, and songs espoty fay 82 60
8
Adobe Lightroom - Photo Editor & Pro Camera lightroom 59 45
9
Hungry Shark Evolution shark 57 71
10
Happy Color™ – Color by Number colour 48 48

These five keywords: “twiiit”, “teittwr”, “tvetr”, “tiveter”, “tvitr”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Twitter”, “Google Drive”, “Skype - free IM & video calls”, “Tumblr”, “Google Photos”, “SoundCloud - Play Music, Audio & New Songs”, “Spotify: Listen to new music, podcasts, and songs”, “Adobe Lightroom - Photo Editor & Pro Camera”, “Hungry Shark Evolution”, “Happy Color™ – Color by Number”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “tutor”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “tutor