"truly" App Store Keywords Research Case | ASOTools
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"truly" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “truly” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “brian mcknight”, “personal trainers”, “google domain”, “extractor”, “classement”, “cowboy game”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “truly” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword truly from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
truly madly deeply 28 29 250+ 189
truly beauty 26 13 250+ 129
yours truly 22 22 250+ 188
truly asian 13 5 250+ 70
truly madly 12 14 250+ 158

The search volume of the core keyword truly in Google App Store reached 39, its difficulty level reached 30, and the number of apps related to it reached 250+, among them, there are 145 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Truly Wireless: Business Phone truly wireless ≤5 16
2
Trulia Real Estate: Search Homes For Sale & Rent real-estate 65 6
3
TrulyMadly - Dating app for Singles in India truly madly deeply 28 29
4
Trulia Rent Apartments & Homes rentals homes 58 12
5
TrulyAsian - Asian Dating App truly asian 13 5
6
TrulyThai - Thai Dating App thai app bangkok ≤5 30
7
TrulyRussian - Russian Dating App trulyrussian - russian dating ≤5 30
8
Yours Truly yours truly 22 22
9
TrulyChinese - Chinese Dating App nanjing moyou network technology co., ltd ≤5 30
10
Trust.Zone VPN - Truly Anonymous VPN trust.zone vpn - truly anonymous vpn ≤5 24

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
enstagram 100 38 249 173
twiiit 93 73 250+ 249
tvitr 93 39 248 163
etflux 93 37 250+ 170
tvitrer 93 32 250+ 152

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Instagram instagra 100 99
2
Repost for Instagram 2020 - Save & Repost IG 2020 2020 by akikokoga ≤5 22
3
Video, Photo & Story downloader for Instagram - IG download video insta 66 30
4
All social media and social networks in one app social media 54 61
5
Instant Save - HD photo and video downloader indergram ≤5 30
6
Multi Color For Instagram Lite انستقرام لايت عربي 2019 ≤5 10
7
GBInsta - Saver for Instagram gbinsta 25 19
8
Photo Camera HD for Instagram instagram camera app ≤5 30
9
Instool lnatagram 65 24
10
Followers & Unfollowers for Instagram | InstaBoard フォローチェック for インスタ, tagger ≤5 30

These five keywords: “enstagram”, “twiiit”, “tvitr”, “etflux”, “tvitrer”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Instagram”, “Repost for Instagram 2020 - Save & Repost IG 2020”, “Video, Photo & Story downloader for Instagram - IG”, “All social media and social networks in one app”, “Instant Save - HD photo and video downloader”, “Multi Color For Instagram Lite”, “GBInsta - Saver for Instagram”, “Photo Camera HD for Instagram”, “Instool”, “Followers & Unfollowers for Instagram | InstaBoard”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “truly”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “truly