"trailer movies" App Store Keywords Research Case | ASOTools
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"trailer movies" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “trailer movies” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “athletic bilbao”, “m30s”, “meets”, “heraklion”, “fonts style”, “elearning”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “trailer movies” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword trailer movies from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
123 movies box trailer ≤5 3 250+ 67
full movie hd 2020 free movies trailer ≤5 2 250+ 56
movies hd-movies trailer ≤5 2 249 49
show box - play trailer movies ≤5 30 250+ 81
einthusan watch movies trailer ≤5 30 250+ 73

The search volume of the core keyword trailer movies in Google App Store reached 33, its difficulty level reached 4, and the number of apps related to it reached 250+, among them, there are 53 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Trailer Addict Movie Trailers trailers 43 29
2
Trailer Pro itrailer 38 22
3
Movie Trailers trailers of movies 33 4
4
IMDb: Your guide to movies, TV shows, celebrities imbd 70 23
5
Movie Trailers hollywood movie trailers ≤5 30
6
Movie Trailers - Watch Trailers And Share watch trailers 16 6
7
Movie Trailers Clips Video trailer app video ≤5 30
8
Movies by Flixster, with Rotten Tomatoes my flixter 61 30
9
TrailerApp trailler 23 16
10
Latest movies & Movie Trailers upcoming movie trailers ≤5 3

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
nurflix 93 22 248 127
mesenjerrr 78 38 249 200
imbd 70 23 250+ 148
moviee 68 18 250+ 130
movles 68 15 250+ 117

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
IFC conima ≤5 26
2
Crackle app intrattenimento ≤5 23
3
FOX+ | Series, Movies, Live Sports fox premium 26 23
4
Pixcyl - Cylinder Icon Pack cylinder 32 23
5
AstroTV - Live Kartenlegen astro tv app kostenlos ≤5 9
6
Empire Icon Pack iconography 31 39
7
Northwestern Mutual northwestern mutual 37 47
8
Fawesome futuretoday inc ≤5 21
9
Reelgood Streaming Guide for Android TV reelgood streaming guide for android ≤5 27
10
A-Play TV a play ≤5 25

These five keywords: “nurflix”, “mesenjerrr”, “imbd”, “moviee”, “movles”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “IFC”, “Crackle”, “FOX+ | Series, Movies, Live Sports”, “Pixcyl - Cylinder Icon Pack”, “AstroTV - Live Kartenlegen”, “Empire Icon Pack”, “Northwestern Mutual”, “Fawesome”, “Reelgood Streaming Guide for Android TV”, “A-Play TV”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “trailer movies”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “trailer movies