"trailer" App Store Keywords Research Case | ASOTools
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"trailer" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “trailer” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “new world order”, “seaweed”, “windows live”, “fitness girls”, “wecker”, “muse dash”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “trailer” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword trailer from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
trailerpark boys 45 47 250+ 233
trailers 43 29 250+ 81
trailers for sale 43 20 250+ 131
trailer park boys 38 38 250+ 210
itrailer 38 22 250+ 145

The search volume of the core keyword trailer in Google App Store reached 45, its difficulty level reached 44, and the number of apps related to it reached 250+, among them, there are 82 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Triller: Social Video Platform triller 51 44
2
Trailer Pro itrailer 38 22
3
Trailer Park Boys: Greasy Money - DECENT Idle Game trailerpark boys 45 47
4
Euro Long Trailer Truck Sim 2019: Cargo Transport trailer truck 31 12
5
3D Car transport trailer truck car carrier trailer truck ≤5 30
6
Truck Simulator USA trailed 50 33
7
Offroad Transporter Truck:Long Trailer 2020 trailer new app download ≤5 10
8
Long Trailer Truck Wood Cargo Logging Simulator long haul 26 19
9
Trailer Addict Movie Trailers trailers 43 29
10
US Truck Cargo 2020: Heavy Driving Simulator real city car transporter truck driver 2016 ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
euro 70 74 250+ 50
¡movie 68 13 250+ 103
tympo 66 59 250+ 233
movies 65 69 250+ 96
tritter 65 25 249 136

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Euro Truck Evolution (Simulator) euro truck simulator2 46 12
2
Euro Truck Driver 2018 euro truck driver 2018 19 9
3
Truck World: Euro & American Tour (Simulator 2020) world famous simulator games ≤5 21
4
Euro Club Rescue Service eurous app ≤5 30
5
Euro Truck Extreme - Driver 2019 rockingrings ≤5 30
6
Euro Coach Bus City Extreme Driver cilantros 51 41
7
EURik: Euro coins euro coins 19 13
8
Euro to US Dollar euros to dollars 55 2
9
2 Euro 500 euro 33 25
10
Euro Truck Driving Simulator 2018 druck 21 35

These five keywords: “euro”, “¡movie”, “tympo”, “movies”, “tritter”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Euro Truck Evolution (Simulator)”, “Euro Truck Driver 2018”, “Truck World: Euro & American Tour (Simulator 2020)”, “Euro Club Rescue Service”, “Euro Truck Extreme - Driver 2019”, “Euro Coach Bus City Extreme Driver”, “EURik: Euro coins”, “Euro to US Dollar”, “2 Euro”, “Euro Truck Driving Simulator 2018”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “trailer”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “trailer