"topographic maps" App Store Keywords Research Case | ASOTools
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"topographic maps" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “topographic maps” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “sportsbet”, “it works”, “stairway to heaven”, “friv games”, “history today”, “dena bank”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “topographic maps” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword topographic maps from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
usgs topographic maps 19 16 250+ 122
us topographic maps 19 8 250+ 98
topographic maps google earth 6 7 250+ 140
topographic maps & trails ≤5 30 250+ 111
topographic maps uk ≤5 5 250+ 121

The search volume of the core keyword topographic maps in Google App Store reached 35, its difficulty level reached 6, and the number of apps related to it reached 250+, among them, there are 82 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
US Topo Maps Free topographic 41 7
2
US Topo Maps Pro usgs topographic maps 19 16
3
Topo Maps topomaps 24 12
4
Tenerife Topo Maps tenerife maps 14 30
5
BackCountry Nav Topo Maps GPS - DEMO bca backcountry assessor ≤5 25
6
World Topo Map geografische karte ≤5 3
7
Avenza Maps: Offline Mapping mapping 64 26
8
BackCountry Navigator TOPO GPS PRO backcountry navigator 11 7
9
All-In-One Offline Maps offlinemaps 21 10
10
Gaia GPS: Hiking, Offroad Maps verifico 38 49

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
googlemapa 93 22 246 161
maps google 93 18 250+ 155
goole maps 93 18 250+ 137
gogel mapss 93 13 250+ 118
wzap 90 66 250+ 240

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Maps - Navigate & Explore googelmap 93 34
2
Google Maps Go - Directions, Traffic & Transit google mals 93 28
3
Maps Directions & GPS Navigation map apple 39 20
4
Google Earth eather 100 96
5
Street View - Earth Map Live, GPS & Satellite Map satelite map 34 8
6
Google My Maps my.maps 46 30
7
GPS, Maps, Voice Navigation & Directions nogent le rotrou 21 46
8
GPS Maps and Navigation actualizar mapa google 2020 ≤5 8
9
GPS Navigation - Map Locator & Route Planner gsp 60 48
10
Voice GPS Driving Directions, GPS Navigation, Maps driving directions 43 20

These five keywords: “googlemapa”, “maps google”, “goole maps”, “gogel mapss”, “wzap”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Maps - Navigate & Explore”, “Google Maps Go - Directions, Traffic & Transit”, “Maps Directions & GPS Navigation”, “Google Earth”, “Street View - Earth Map Live, GPS & Satellite Map”, “Google My Maps”, “GPS, Maps, Voice Navigation & Directions”, “GPS Maps and Navigation”, “GPS Navigation - Map Locator & Route Planner”, “Voice GPS Driving Directions, GPS Navigation, Maps”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “topographic maps”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “topographic maps