"top gun" App Store Keywords Research Case | ASOTools
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"top gun" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “top gun” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “passport parking”, “degrees”, “igualmente”, “attack on titan wallpapers”, “hayan”, “free download movies”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “top gun” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword top gun from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
lenovo top gun ≤5 30 250+ 244
top ten best gun games ≤5 30 250+ 162
top gun test - fighter pilot ≤5 30 250+ 150
top guns sound studio ≤5 30 250+ 143
ar top gun ≤5 30 250+ 135

The search volume of the core keyword top gun in Google App Store reached 42, its difficulty level reached 23, and the number of apps related to it reached 250+, among them, there are 153 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Top Gun Landing Simulator topgun 34 35
2
Modern Warplanes: Sky fighters PvP Jet Warfare aircrafts 36 10
3
Top Guns top guns io 2 ≤5 30
4
Top War: Battle Game t.o.p 56 18
5
Air Combat OL: Team Match air combat 15 21
6
AirFighters eurofighter 33 27
7
Top Gun Sounds Ringtones Free Download top gun ringtone free ≤5 30
8
Sky Combat: war planes online simulator PVP plane fight 16 20
9
F18 Carrier Landing Lite f 18 38 23
10
TopGuns.io - Guns Battle royale 3D Action gun io games online ≤5 13

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
fortnaiter 77 30 250+ 245
quqg 75 48 249 226
pib g mobile 73 35 249 171
juegas 70 30 249 238
call of duty 69 19 249 115

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Pokémon GO pokman 68 29
2
Among Us among us 87 75
3
Parchisi STAR Online leura mer 77 61
4
FRAG Pro Shooter frank ocean 48 57
5
World of Tanks Blitz MMO world of tanks 50 22
6
Episode - Choose Your Story stiry 58 33
7
Audible: audiobooks, podcasts & audio stories audible 65 30
8
Football Strike - Multiplayer Soccer вудбол 60 48
9
MARVEL Contest of Champions champion 60 80
10
Roblox roblocxx 88 63

These five keywords: “fortnaiter”, “quqg”, “pib g mobile”, “juegas”, “call of duty”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Pokémon GO”, “Among Us”, “Parchisi STAR Online”, “FRAG Pro Shooter”, “World of Tanks Blitz MMO”, “Episode - Choose Your Story”, “Audible: audiobooks, podcasts & audio stories”, “Football Strike - Multiplayer Soccer”, “MARVEL Contest of Champions”, “Roblox”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “top gun”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “top gun