"toeic" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “toeic” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “aprendan”, “nfl shop”, “поздравления с днем рождения”, “apology”, “android one”, “buses games”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance：
| Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
| Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “toeic” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword toeic from the ASOTools, as follows:
| Top 5 Keywords | Search Volume | KD | Search results | Head apps |
| toeic test | 16 | 7 | 250+ | 59 |
| luyện thi toeic | 6 | 3 | 250+ | 69 |
| toeic listening | ≤5 | 4 | 250+ | 65 |
| 600 essential toeic words | ≤5 | 30 | 250+ | 181 |
| học từ vừng toeic theo chủ đề | ≤5 | 30 | 250+ | 130 |
The search volume of the core keyword toeic in Google App Store reached 35, its difficulty level reached 37, and the number of apps related to it reached 250+, among them, there are 55 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
| # | App Icon | App Name | Top1 Keyword | Search Volume | KD |
| 1 |
 |
Practice for TOEIC® Test Pro 2020 | toeic test | 16 | 7 |
| 2 |
 |
Toeic Test Prep | toeic prep testbank | ≤5 | 30 |
| 3 |
 |
New TOEIC Test 2020 | nuevas ets | ≤5 | 30 |
| 4 |
 |
TOEIC Learning - Practice and Examine | toeic test practice learning | ≤5 | 30 |
| 5 |
 |
Practice the TOEIC Test 2020 | toeic860分聽力挑戰 | ≤5 | 20 |
| 6 |
 |
Listening for the TOEIC ® Test | toeic test listening | ≤5 | 3 |
| 7 |
 |
Reading for the TOEIC ® Test | toeic reading 2014 | ≤5 | 30 |
| 8 |
 |
TOEIC 2020 | 多益 | 34 | 27 |
| 9 |
 |
New TOEIC Vocabulary 2020 | toeic vocabulary 2020 | ≤5 | 30 |
| 10 |
 |
ToeicEZ - Learn TOEIC Easy Way | toeic grammar | ≤5 | 2 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
| Top 5 Keywords | Search Volume | KD | Search results | Head apps |
| 英語翻訳 | 58 | 22 | 248 | 155 |
| listened | 51 | 34 | 250+ | 226 |
| elsa | 50 | 22 | 249 | 108 |
| anatomyu | 48 | 58 | 249 | 248 |
| toelf | 48 | 8 | 250+ | 75 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
| # | App Icon | App Name | Top1 Keyword | Search Volume | KD |
| 1 |
 |
Google Translate | gooletranslet | 100 | 35 |
| 2 |
 |
英語辞書アプリWeblio - 英和辞典/和英辞典・英語翻訳・英語訳・発音・勉強・単語・リスニング | weblio | 41 | 26 |
| 3 |
 |
English Spanish Translator & Offline Dictionary | septiembre en ingles | 33 | 27 |
| 4 |
 |
Japanese-English Translator | made-in-japan english | ≤5 | 30 |
| 5 |
 |
Japanese English Translator | 翻訳者 | ≤5 | 30 |
| 6 |
 |
Japanese Translate Weblio - translation・dictionary | 翻訳アプリはweblio英語翻訳 | ≤5 | 30 |
| 7 |
 |
Japanese Translation | japanese translation | 30 | 5 |
| 8 |
 |
Spanish-English Translator | spanish english translator | 52 | 19 |
| 9 |
 |
英単語アプリ mikan - ゲーム感覚で英語の学習！入試やTOEICの対策も | 英語 | 29 | 33 |
| 10 |
 |
Microsoft Translator | transmate | 100 | 9 |
These five keywords: “英語翻訳”, “listened”, “elsa”, “anatomyu”, “toelf”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google Translate”, “英語辞書アプリWeblio - 英和辞典/和英辞典・英語翻訳・英語訳・発音・勉強・単語・リスニング”, “English Spanish Translator & Offline Dictionary”, “Japanese-English Translator”, “Japanese English Translator”, “Japanese Translate Weblio - translation・dictionary”, “Japanese Translation”, “Spanish-English Translator”, “英単語アプリ mikan - ゲーム感覚で英語の学習！入試やTOEICの対策も”, “Microsoft Translator”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “toeic”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: