"ticket" App Store Keywords Research Case | ASOTools
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"ticket" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “ticket” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “camouflage”, “senor de los cielos”, “japan”, “planner 5d”, “dynasty warrior”, “r2-d2”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “ticket” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword ticket from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
ticketmaster 53 38 249 176
ticketing 50 30 249 62
flight ticket 48 21 250+ 82
ticketek 45 43 248 208
ticket one 45 33 250+ 185

The search volume of the core keyword ticket in Google App Store reached 42, its difficulty level reached 60, and the number of apps related to it reached 250+, among them, there are 99 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Ticketmaster-Buy, Sell Tickets to Concerts, Sports tocketmaster 55 52
2
NYC Parking Ticket Pay or Dispute parking ticket nyc 31 30
3
SeatGeek – Tickets to Sports, Concerts, Broadway seat geek 31 44
4
Ticket Spicket ticket spicket 31 49
5
Texas Lottery Official App texas lottery 55 11
6
Vivid Seats | Event Tickets vivid seats 30 43
7
Gametime - Tickets to Sports, Concerts, Theater tickets 41 47
8
Ticket to Ride ticket to ride 39 20
9
CA Lottery Official App lotery 65 5
10
TicketNew - Movie Ticket Booking cinama ticket 14 7

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
sky skanner 73 27 250+ 140
skyscannet 73 21 250+ 123
atms 73 12 250+ 98
lottery result 70 52 250+ 38
smerican airlines 68 22 249 168

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Skyscanner – cheap flights, hotels and car rental skyscannet 73 21
2
Cheap Flights worldwide skyscannet 73 21
3
Flightradar24 Flight Tracker tubifly 80 68
4
eSky - Flights, Hotels, Rent a car, Flight deals esky 30 25
5
SmartFare: Search and compare best Airfares flight center 41 10
6
Hopper - Book Cheap Flights hopper 48 50
7
Cheap Flights & Hotels momondo momondo 44 17
8
Flightscanner.com - Compare Cheap Flights sky flight scanner 31 16
9
Cheapflights – Flight Search cheap flights 56 50
10
KAYAK Flights, Hotels & Cars kiak 63 54

These five keywords: “sky skanner”, “skyscannet”, “atms”, “lottery result”, “smerican airlines”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Skyscanner – cheap flights, hotels and car rental”, “Cheap Flights worldwide”, “Flightradar24 Flight Tracker”, “eSky - Flights, Hotels, Rent a car, Flight deals”, “SmartFare: Search and compare best Airfares”, “Hopper - Book Cheap Flights”, “Cheap Flights & Hotels momondo”, “Flightscanner.com - Compare Cheap Flights”, “Cheapflights – Flight Search”, “KAYAK Flights, Hotels & Cars”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “ticket”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “ticket