"thought of the day" App Store Keywords Research Case | ASOTools
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"thought of the day" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “thought of the day” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “premier bet”, “ll bean”, “theatres”, “sonic”, “opera”, “wolf of wall street”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “thought of the day” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword thought of the day from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
thought of the day for kids 28 4 250+ 81
forbes thought of the day ≤5 17 250+ 156
thought of the day in punjabi ≤5 3 250+ 70
thought of the day app ≤5 2 250+ 90
conscious thought of the day ≤5 2 250+ 69

The search volume of the core keyword thought of the day in Google App Store reached 53, its difficulty level reached 6, and the number of apps related to it reached 250+, among them, there are 80 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Thought for the day : Good thoughts quotes thoughts of the day 53 4
2
Thought For The Day thought for the day 53 5
3
Thought Of The Day : Life Quotes & Good Thoughts thought of the day hindi and english ≤5 30
4
Thought For The Day this day's thought from the ranch ≤5 30
5
Good Life Thoughts good life thoughts 28 4
6
Thought Of The Day : inspirational quotes forbes thought of the day ≤5 17
7
Daily Motivational Quotes | Inspiring Positive App motivational quotes in english 36 4
8
Always Positive - Daily Motivational Quotes mannerism 33 44
9
Thought for the day : Inspirational thoughts ???? remains of the day 29 37
10
Inspiring Quotes and Thoughts inspiring 34 26

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
tiek took 83 58 249 236
tiktik 67 17 250+ 92
questes 66 27 250+ 192
quotes for life 65 7 250+ 50
motivacional quotes 63 4 250+ 70

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Dude Theft Wars: Open World Sandbox Simulator BETA guy pearce 43 55
2
GYM Fighting Games: Bodybuilder Trainer Fight PRO shannon lee 41 52
3
Tik Tik Video Player tiktiki video software ≤5 7
4
Tiles Hop: EDM Rush! tires hop 55 13
5
Temple Run 2 ganes 63 56
6
Tap Tap Fish AbyssRium - Healing Aquarium (+VR) tap tap fish 21 19
7
Pokémon GO mwtwo 87 45
8
Toca Life: City toca city 13 12
9
Yo Live y o 61 8
10
Smule - Social Karaoke Singing karaok 65 66

These five keywords: “tiek took”, “tiktik”, “questes”, “quotes for life”, “motivacional quotes”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Dude Theft Wars: Open World Sandbox Simulator BETA”, “GYM Fighting Games: Bodybuilder Trainer Fight PRO”, “Tik Tik Video Player”, “Tiles Hop: EDM Rush!”, “Temple Run 2”, “Tap Tap Fish AbyssRium - Healing Aquarium (+VR)”, “Pokémon GO”, “Toca Life: City”, “Yo Live”, “Smule - Social Karaoke Singing”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “thought of the day”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “thought of the day