"thinkpad" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “thinkpad” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “assembled”, “free texting”, “games with cats”, “cubanos”, “blackboard”, “under armor”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “thinkpad” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword thinkpad from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
lenovo thinkpad pen ≤5 26 249 238
ibm thinkpad ≤5 30 250+ 240
lenovo thinkpad smartbeep diagnostics ≤5 30 250+ 221
lenovo thinkpad smart beep diagnostics ≤5 30 250+ 216
thinkpad smartbeep ≤5 30 250+ 213

The search volume of the core keyword thinkpad in Google App Store reached 46, its difficulty level reached 43, and the number of apps related to it reached 250+, among them, there are 204 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Lenovo PC Diagnostics lenovo pc diagnostics 6 28
2
Lenovo lenovo 50 50
3
WiFi Mouse(Android remote control PC/Mac/Laptop) wifi mouse 21 10
4
Inkpad Notepad & To do list inkpad 21 35
5
Secret Codes for Lenovo 2020 تبلت لنوو ≤5 22
6
Lenovo PSREF lenovo psref ≤5 30
7
Lenovo Workstation Diagnostics lenovo pc diagnostics 6 28
8
Laptop Repair manutenção de notebooks 12 10
9
Remote Control Collection mac fan ≤5 28
10
Pc/Laptop Shortcut Keys shortcut keys for laptop 16 2

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
youtubetm 100 70 249 241
youtub 100 54 250+ 201
yutupgo 100 47 249 199
uutb 100 46 249 200
yiutuber 100 43 250+ 193

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
YouTube youtuoob 100 68
2
YouTube Kids for Android TV мультиках 60 20
3
YouTube Kids youtoubu 100 30
4
YouTube for Android TV youtube goooo 58 27
5
Google Camera camera 61 94
6
YouTube Studio youtubestadio 63 41
7
Google googl 100 80
8
Hangouts hangouts 68 27
9
Music player - 10 bands equalizer Audio player taught 39 23
10
FilmoraGo - Free Video Editor filmora 51 39

These five keywords: “youtubetm”, “youtub”, “yutupgo”, “uutb”, “yiutuber”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “YouTube”, “YouTube Kids for Android TV”, “YouTube Kids”, “YouTube for Android TV”, “Google Camera”, “YouTube Studio”, “Google”, “Hangouts”, “Music player - 10 bands equalizer Audio player”, “FilmoraGo - Free Video Editor”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “thinkpad”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “thinkpad