"the world clock" App Store Keywords Research Case | ASOTools

1.Preparing Research App Store Keywords

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “the world clock” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “saif ali khan”, “emerson”, “risultati”, “samsung galaxy note 8”, “immunity”, “tratar”.

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance：

Question Keywords	User Keywords	The action Keywords	Function Keywords	The location Keywords
Question keywords describe why users search for applications.	User Keywords represent the role your target audience plays when using the application.	The action keyword specifies how to handle your application and use it.	Function keywords are basic functions of an application.	The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “the world clock” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword the world clock from the ASOTools, as follows:

Top 5 Keywords	Search Volume	KD	Search results	Head apps
against the clock - world snooker champions	≤5	30	250+	221
world clock for the jetsetter	≤5	30	250+	134
clock the world secret photo video locker	≤5	8	250+	149
the clocks: alarm clock, world clock	≤5	6	250+	116
the clocks alarm clock world clock	≤5	30	250+	124

The search volume of the core keyword the world clock in Google App Store reached 46, its difficulty level reached 13, and the number of apps related to it reached 250+, among them, there are 84 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		World Clock by timeanddate.com	time and date	41	17
2		World Clock	bahrain time	33	12
3		World Clock Widget	horarios mundiales	28	11
4		World Clock - Timezones and Travel Infos	timezones	51	10
5		World Clock & Widget	world+clock	46	13
6		World Clock : Time of All Countries	afghanistan time	43	5
7		World Clock & USA TIME	texas time	33	7
8		Global World Clock: Time Zone All Countries	time now	55	42
9		Simple World Clock Widget	world clock time widget	8	5
10		World Clock Widget	world time widget	≤5	30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords	Search Volume	KD	Search results	Head apps
eather	100	97	249	219
weathering	100	64	249	229
wheather	100	33	250+	190
climas	100	32	250+	183
wearthe	100	31	250+	194

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.

Top 10 apps related to the App Store keywords:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		Google Earth	google e a r t h	75	19
2		Weather	weathered	100	28
3		3D EARTH - accurate weather forecast & rain radar	3d earth	19	10
4		WEATHER NOW	weathernow	39	18
5		Earth & Moon in HD Gyro 3D Parallax Live Wallpaper	movement of the earth	18	16
6		Daily Live Weather Forecast App	wydar	≤5	15
7		Earth 3D	globe terrestre	29	12
8		weather	rawalpindi weather	45	16
9		Weather Forecast & Snow Radar: The Weather Channel	wather	100	31
10		1Weather : Forecasts, Widgets, Snow Alerts & Radar	iweather	62	22

These five keywords: “eather”, “weathering”, “wheather”, “climas”, “wearthe”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google Earth”, “Weather”, “3D EARTH - accurate weather forecast & rain radar”, “WEATHER NOW”, “Earth & Moon in HD Gyro 3D Parallax Live Wallpaper”, “Daily Live Weather Forecast App”, “Earth 3D”, “weather”, “Weather Forecast & Snow Radar: The Weather Channel”, “1Weather : Forecasts, Widgets, Snow Alerts & Radar”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “the world clock”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

ASO Tools