"the world clock" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “the world clock” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “saif ali khan”, “emerson”, “risultati”, “samsung galaxy note 8”, “immunity”, “tratar”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “the world clock” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword the world clock from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
against the clock - world snooker champions ≤5 30 250+ 221
world clock for the jetsetter ≤5 30 250+ 134
clock the world secret photo video locker ≤5 8 250+ 149
the clocks: alarm clock, world clock ≤5 6 250+ 116
the clocks alarm clock world clock ≤5 30 250+ 124

The search volume of the core keyword the world clock in Google App Store reached 46, its difficulty level reached 13, and the number of apps related to it reached 250+, among them, there are 84 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
World Clock by timeanddate.com time and date 41 17
2
World Clock bahrain time 33 12
3
World Clock Widget horarios mundiales 28 11
4
World Clock - Timezones and Travel Infos timezones 51 10
5
World Clock & Widget world+clock 46 13
6
World Clock : Time of All Countries afghanistan time 43 5
7
World Clock & USA TIME texas time 33 7
8
Global World Clock: Time Zone All Countries time now 55 42
9
Simple World Clock Widget world clock time widget 8 5
10
World Clock Widget world time widget ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
eather 100 97 249 219
weathering 100 64 249 229
wheather 100 33 250+ 190
climas 100 32 250+ 183
wearthe 100 31 250+ 194

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google Earth google e a r t h 75 19
2
Weather weathered 100 28
3
3D EARTH - accurate weather forecast & rain radar 3d earth 19 10
4
WEATHER NOW weathernow 39 18
5
Earth & Moon in HD Gyro 3D Parallax Live Wallpaper movement of the earth 18 16
6
Daily Live Weather Forecast App wydar ≤5 15
7
Earth 3D globe terrestre 29 12
8
weather rawalpindi weather 45 16
9
Weather Forecast & Snow Radar: The Weather Channel wather 100 31
10
1Weather : Forecasts, Widgets, Snow Alerts & Radar iweather 62 22

These five keywords: “eather”, “weathering”, “wheather”, “climas”, “wearthe”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google Earth”, “Weather”, “3D EARTH - accurate weather forecast & rain radar”, “WEATHER NOW”, “Earth & Moon in HD Gyro 3D Parallax Live Wallpaper”, “Daily Live Weather Forecast App”, “Earth 3D”, “weather”, “Weather Forecast & Snow Radar: The Weather Channel”, “1Weather : Forecasts, Widgets, Snow Alerts & Radar”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “the world clock”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “the world clock