"the take" App Store Keywords Research Case | ASOTools
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"the take" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “the take” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “sally face”, “normalize”, “pollito”, “delfin”, “worm zone”, “slate”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “the take” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword the take from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
the eagles take it easy 23 38 250+ 214
take me out to the ball game 13 21 250+ 161
def jam fight for ny the takeover 12 30 249 218
take the cake 11 5 250+ 104
take over the world 9 34 249 247

The search volume of the core keyword the take in Google App Store reached 46, its difficulty level reached 51, and the number of apps related to it reached 250+, among them, there are 238 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Showtime Anytime minority report 41 45
2
Image Search 小牛识图 ≤5 30
3
FiLMiC Firstlight - Photo App firstlight 23 36
4
Microsoft Bing Search bbing 77 42
5
Lucktastic: Win Prizes, Real Rewards, & Gift Cards lucktastic 27 20
6
A+ Gallery - Photos & Videos a plus 23 40
7
The Walking Dead Dead Yourself negan 39 44
8
Sniper Arena: PvP Army Shooter sniper arena 13 14
9
Airport City airport 57 70
10
Magnifier Camera (Magnifying Glass + Camera) smart magnifying 50x zoom ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
ficpok 100 71 249 244
golgil 100 70 249 246
youtubetm 100 70 249 241
googl translates 100 26 250+ 145
google tanslate 100 23 250+ 154

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Facemoji Emoji Keyboard:Emoji Keyboard,Theme,Font kyoboard 60 22
2
Agar.io agar.io 61 12
3
WEBTOON weebtoone 65 39
4
Reddit reddit 77 59
5
Hulu: Stream TV shows & watch the latest movies hulu 75 34
6
Minecraft minecraft 80 95
7
Epic: Kids' Books & Educational Reading Library epic 65 79
8
DocuSign - Upload & Sign Docs docu sign 58 23
9
Epic Race 3D american ninja warrior 31 16
10
AncestryDNA - Genetic Testing ancestry dna 46 23

These five keywords: “ficpok”, “golgil”, “youtubetm”, “googl translates”, “google tanslate”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Facemoji Emoji Keyboard:Emoji Keyboard,Theme,Font”, “Agar.io”, “WEBTOON”, “Reddit”, “Hulu: Stream TV shows & watch the latest movies”, “Minecraft”, “Epic: Kids' Books & Educational Reading Library”, “DocuSign - Upload & Sign Docs”, “Epic Race 3D”, “AncestryDNA - Genetic Testing”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “the take”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “the take