"the moon phases" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “the moon phases” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “dumpster”, “torture”, “aib”, “clubhouse mickey mouse”, “winx club”, “sc lottery”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance:
Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “the moon phases” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword the moon phases from the ASOTools, as follows:
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
phases of the moon | 41 | 4 | 250+ | 64 |
the moon - phases calendar | 26 | 5 | 250+ | 71 |
phases of the moon app | ≤5 | 3 | 250+ | 76 |
phases of the moon free | ≤5 | 3 | 250+ | 75 |
phases of the moon widget | ≤5 | 30 | 250+ | 89 |
The search volume of the core keyword the moon phases in Google App Store reached 34, its difficulty level reached 3, and the number of apps related to it reached 250+, among them, there are 67 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 | Phases of the Moon Calendar & Wallpaper Free | fases de la luna | 51 | 7 | |
2 |
|
Moon Phase Calendar | moon phase | 51 | 18 |
3 |
|
My Moon Phase - Lunar Calendar & Full Moon Phases | full moons | 55 | 6 |
4 |
|
Daff Moon Phase | фаза луны | 34 | 6 |
5 |
|
The Moon - Phases Calendar | the moon | 36 | 19 |
6 |
|
Daily Life with Moon Calendar | astrology calendar | 10 | 8 |
7 |
|
The Moon Calendar | moon calendar | 36 | 11 |
8 |
|
Simple Moon Phase Widget | lunar phase widget | ≤5 | 4 |
9 |
|
Phases of the Moon Calendar & Wallpaper Pro | jump the moon pro | ≤5 | 13 |
10 |
|
MOON - Current Moon Phase | moon | 53 | 66 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
zonic sign | 65 | 7 | 250+ | 69 |
horoscope | 64 | 74 | 250+ | 112 |
sun | 61 | 68 | 250+ | 57 |
ertch | 61 | 14 | 250+ | 116 |
co | 58 | 68 | 250+ | 85 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 |
|
Horoscopes – Daily Zodiac Horoscope & Astrology | signs of the zodiac | 65 | 6 |
2 |
|
Love Compatibility Match - Zodiac Sign Astrology | astrology sign compatibility | 12 | 5 |
3 |
|
Sun Signs: Horoscopes | sun sign | 33 | 7 |
4 |
|
Horoscope - Daily Zodiac Sign Reading | زودياك | 12 | 3 |
5 |
|
Astrological Signs - Zodiac reading | astrologer sign | 46 | 8 |
6 |
|
Find Zodiac Sign | find your zodiac sign | ≤5 | 3 |
7 |
|
Horoscope - Zodiac Signs | zodiac signs | 55 | 19 |
8 |
|
Daily Horoscope | horoscope | 64 | 74 |
9 |
|
Horoscope Home - Daily Zodiac Astrology | eugenia last | 26 | 48 |
10 |
|
Fun Facts About Zodiac Signs | zodiac traits | 11 | 3 |
These five keywords: “zonic sign”, “horoscope”, “sun”, “ertch”, “co”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Horoscopes – Daily Zodiac Horoscope & Astrology”, “Love Compatibility Match - Zodiac Sign Astrology”, “Sun Signs: Horoscopes”, “Horoscope - Daily Zodiac Sign Reading”, “Astrological Signs - Zodiac reading”, “Find Zodiac Sign”, “Horoscope - Zodiac Signs”, “Daily Horoscope”, “Horoscope Home - Daily Zodiac Astrology”, “Fun Facts About Zodiac Signs”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “the moon phases”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: