"the game of life" App Store Keywords Research Case | ASOTools
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"the game of life" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “the game of life” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “how to make slime”, “billings”, “فايبر،”, “utorent”, “kitap”, “exclusive”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “the game of life” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword the game of life from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
conway the game of life 33 30 99 4
the board game of life 19 18 250+ 161
the game of life board game 16 14 250+ 135
the game of life free 14 30 250+ 246
the game of life for free ≤5 24 250+ 243

The search volume of the core keyword the game of life in Google App Store reached 43, its difficulty level reached 42, and the number of apps related to it reached 250+, among them, there are 243 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
The Game of Life life 57 84
2
THE GAME OF LIFE 2 - More choices, more freedom! board games 52 32
3
Monopoly monopoly 56 35
4
Conway's Game of Life conway's game of life 33 29
5
Life is a Game : Women's Life life's a game 39 34
6
Conway's Game of Life game of life for free ≤5 30
7
Hit The Bank: Life Simulator hit the bank ≤5 16
8
LifeSim 2: Career, Business & Life Simulator Games life career 24 9
9
Idle Life Sim - Simulator Game life. games 39 32
10
Board Kings™️ - Online Board Games With Friends beat board game 48 27

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
youtuer 100 38 250+ 193
youtuober 100 30 250+ 214
y tuber 100 30 250+ 173
youtuher 100 30 249 193
roblodd 88 30 250+ 243

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
YouTube youtubetm 100 70
2
Tube Tycoon - Tubers Simulator Idle Clicker Game tube clicker 11 16
3
Idle Tuber ssundee 38 45
4
Youtubers Life: Gaming Channel youtuher 100 30
5
YouTube TV - Watch & Record Live TV yo utibe 100 30
6
PewDiePie's Tuber Simulator y tuber 100 30
7
YouTube for Android TV youtube goooo 58 27
8
Youtuber Simulator симулятор жизни ютубера 2 ≤5 19
9
YouTube Studio youtubestadio 63 44
10
YouTube Kids youtoubu 100 30

These five keywords: “youtuer”, “youtuober”, “y tuber”, “youtuher”, “roblodd”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “YouTube”, “Tube Tycoon - Tubers Simulator Idle Clicker Game”, “Idle Tuber”, “Youtubers Life: Gaming Channel”, “YouTube TV - Watch & Record Live TV”, “PewDiePie's Tuber Simulator”, “YouTube for Android TV”, “Youtuber Simulator”, “YouTube Studio”, “YouTube Kids”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “the game of life”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “the game of life