"texting app" App Store Keywords Research Case | ASOTools
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"texting app" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “texting app” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “moda”, “dictionary english tagalog”, “legacy”, “superheroes”, “copywriting”, “el”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “texting app” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword texting app from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
free texting app 41 19 250+ 143
texting apps 32 14 250+ 122
texting apps free 29 15 250+ 128
texting app free 29 15 250+ 123
free app for texting 29 30 250+ 124

The search volume of the core keyword texting app in Google App Store reached 38, its difficulty level reached 15, and the number of apps related to it reached 250+, among them, there are 118 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
TextNow: Free Texting & Calling App text now 68 29
2
Text Free: Free Text Plus Call pringer 60 48
3
Text Me: Text Free, Call Free, Second Phone Number text me 40 32
4
FlashNumber - second phone number text free 58 20
5
textPlus: Free Text & Calls texr 48 26
6
Text Free: WiFi Calling App ???? wifi calling 39 22
7
Free phone calls, free texting SMS on free number geratis 63 53
8
TextMe Up Free Calling & Texts text apps for free 35 18
9
FreeTone Free Calls & Texting freetone 26 28
10
Yame-غرفة البث للدردشة الصوتية برامج غرف دردشة صوتية ≤5 7

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
ficebook 100 33 250+ 171
fecebok 100 29 250+ 157
goggle classroom 95 25 250+ 117
google claasroom 95 23 250+ 109
wappssap 90 71 249 245

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Facebook faceb 100 79
2
Facebook Lite fcboook lit 73 60
3
Messenger Kids – The Messaging App for Kids messenger kids 50 22
4
Lite for Facebook lite تحميل فيس لايت الحديث ≤5 20
5
Facebook Gaming gaking 55 49
6
Facebook Local local 43 66
7
Free video downloader for facebook-fb video saver free video downloader for facebook 21 9
8
Все социальные сети All Social cоциальные сети 12 23
9
Facebook Viewpoints viewpoint 36 35
10
4 in 1-Social media العاب مربوطه بالفيس بوك ≤5 27

These five keywords: “ficebook”, “fecebok”, “goggle classroom”, “google claasroom”, “wappssap”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Facebook”, “Facebook Lite”, “Messenger Kids – The Messaging App for Kids”, “Lite for Facebook lite”, “Facebook Gaming”, “Facebook Local”, “Free video downloader for facebook-fb video saver”, “Все социальные сети All Social”, “Facebook Viewpoints”, “4 in 1-Social media”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “texting app”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “texting app