"taxis" App Store Keywords Research Case | ASOTools
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"taxis" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “taxis” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “readings”, “rip”, “statutes”, “mindful”, “manse”, “buon giorno”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “taxis” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword taxis from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
taxis driver 48 8 250+ 84
taxista driver 48 7 250+ 93
epistaxis 41 48 250+ 231
sintaxis 39 21 248 137
taxis 2 29 6 250+ 96

The search volume of the core keyword taxis in Google App Store reached 42, its difficulty level reached 15, and the number of apps related to it reached 250+, among them, there are 87 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Taxi Game 2 tanxi 60 30
2
Taxi Sim 2020 taxi sim 2020 29 9
3
Easy Taxi, a Cabify app tapxi 38 18
4
City Taxi Driving simulator: PVP Cab Games 2020 ооо 29 31
5
Modern Taxi Drive Parking 3D Game: Taxi Games 2020 airport taxi parking 3d ≤5 8
6
Taxi Driver 3D : Hill Station texie ≤5 30
7
FREE NOW (mytaxi) - Taxi Booking App freenow 33 26
8
Curb - The Taxi App curb 40 35
9
Rush Hour Taxi Cab Driver: NY City Cab Taxi Game taxi pickr software driver ≤5 30
10
New Taxi Simulator – 3D Car Simulator Games 2020 travelling games 12 15

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
booker 61 51 248 163
taxi cabs 60 7 250+ 63
cab taxi 60 30 250+ 53
tanxi 60 30 250+ 18
train 54 77 250+ 140

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Booker Mobile App booker app 18 8
2
Booker Display offer booker ≤5 22
3
Booker booker com 7 19
4
Taxi Booker taxi booker 16 4
5
Booker booker com 7 19
6
Booker T. Washington HS booker t. washington hs ≤5 30
7
Modern Mania Wrestling wrestling mania 20 16
8
Booker Food to Go booker food to go ≤5 30
9
Booker Food & Drink Guide booker food & drink guide ≤5 30
10
Order Booker order booker app ≤5 30

These five keywords: “booker”, “taxi cabs”, “cab taxi”, “tanxi”, “train”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Booker Mobile App”, “Booker Display”, “Booker”, “Taxi Booker”, “Booker”, “Booker T. Washington HS”, “Modern Mania Wrestling”, “Booker Food to Go”, “Booker Food & Drink Guide”, “Order Booker”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “taxis”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “taxis