"tamil nadu" App Store Keywords Research Case | ASOTools
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"tamil nadu" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “tamil nadu” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “job search”, “nefertiti”, “enterprises”, “tron wallet”, “whales”, “kick off”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “tamil nadu” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword tamil nadu from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
tamil nadu police 23 22 250+ 143
tamil nadu tiffin recipes ≤5 30 250+ 48
tamil nadu biryani recipes ≤5 30 250+ 13
kulalar matrimony tamil nadu ≤5 27 250+ 243
tamil nadu cut off calculator ≤5 26 250+ 239

The search volume of the core keyword tamil nadu in Google App Store reached 43, its difficulty level reached 15, and the number of apps related to it reached 250+, among them, there are 39 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
COVID-19 Care Tamil Nadu - (Official) tn epass apply 9 30
2
இ சேவை - All Online Services in Tamilnadu tamilnadu 28 23
3
TNPolice CUG tamil nadu police 23 22
4
Tamil Nadu Jobs - வேலை வாய்ப்பு private job search app in tamil nadu ≤5 2
5
தமிழக வரலாறு - History of Tamil Nadu தமிழ் வரலாறு புத்தகம் ≤5 9
6
Used Cars in Tamil Nadu car buying apps in tamil nadu ≤5 4
7
Tamilnadu Tours - தமிழக சுற்றுலா tamilnadu bisnes ≤5 5
8
தமிழ்நாடு வேலைவாய்ப்புகள் - Tamilnadu Local Jobs employment renewal app tamilnadu ≤5 14
9
Tamil Nadu Treepedia - தமிழக மரக்களஞ்சியம் plantation management system pms ≤5 25
10
Tamilnadu Government App tnurbanepay tn gov in 11 29

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
thatstamil 60 24 250+ 138
oneindia tamil 58 8 249 81
today gold rate in chennai 55 1 250+ 24
tnpds 51 34 249 177
tneb 51 30 248 134

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Flash News : Tamil முக்கிய செய்திகள் app ≤5 8
2
Dailyhunt - 100% Indian App for News & Videos dailyhunt 29 22
3
One India - One news oneindia 36 13
4
News7Tamil news7 tamil 19 30
5
Tamil News - All Tamil Newspaper, India oneindia tamil 58 8
6
உணவே மருந்து -தமிழ் iyarkai unavu ≤5 18
7
Tamil News Live And Daily Tamil News Paper tamil news 35 36
8
News Fly - Tamil Short News best tamil short news app ≤5 4
9
Thoothan News - Tamil News, All Tamil Newspapers all in one tamil news app ≤5 3
10
Hindu Tamil Thisai the hindu news in tamil ≤5 30

These five keywords: “thatstamil”, “oneindia tamil”, “today gold rate in chennai”, “tnpds”, “tneb”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Flash News : Tamil”, “Dailyhunt - 100% Indian App for News & Videos”, “One India - One news”, “News7Tamil”, “Tamil News - All Tamil Newspaper, India”, “உணவே மருந்து -தமிழ்”, “Tamil News Live And Daily Tamil News Paper”, “News Fly - Tamil Short News”, “Thoothan News - Tamil News, All Tamil Newspapers”, “Hindu Tamil Thisai”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “tamil nadu”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “tamil nadu