"super power" App Store Keywords Research Case | ASOTools
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"super power" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “super power” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “iracing”, “ring design”, “jio apps”, “dare or truth”, “nandos”, “bambino”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “super power” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword super power from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
super powers 31 7 250+ 94
power rangers super megaforce 23 17 250+ 144
power rangers super ninja steel 18 14 249 133
super power training simulator 11 21 250+ 182
super power fx 11 15 250+ 136

The search volume of the core keyword super power in Google App Store reached 33, its difficulty level reached 18, and the number of apps related to it reached 250+, among them, there are 105 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Super Power FX - Be a Superhero! super powers 31 7
2
Super Power Movie Fx - Magic Video Effects magic movie effects lite ≤5 6
3
Super Power Movie effects FX aplicativo de poderes ≤5 11
4
Super Power Photo Effects - Superhero Photo Editor superpower sparrow ≤5 30
5
Super Power FX - Hero Photo Edit super poderes 19 7
6
Superpower Fx effects brillante encantadia video ≤5 26
7
Super Power Photo Editor - Movie Fx Photo Effects magic photo collage fx ≤5 30
8
Super Power Movie FX raising dion ≤5 31
9
Super Power Camera Photo Editor power camera app ≤5 11
10
Rasengan Camera Photo Editor - Super Power fx rasengan photomaker: edition naru pro ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
cideo 85 45 250+ 233
girlds 73 18 170 123
black pather 70 5 250+ 66
fasfast 68 63 250+ 248
brawl wars 65 14 250+ 99

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
video player viddeo 85 48
2
Vidio - Watch Video, TV & Live Streaming vdieo 85 44
3
Videoshop - Video Editor video 74 100
4
PowerDirector - Video Editor App, Best Video Maker power 61 74
5
Screen Recorder & Video Capture, My Video Recorder regard 43 34
6
FilmoraGo - Free Video Editor flmoura 51 38
7
Adobe Premiere Rush — Video Editor premiered 50 25
8
Video Player HD hbplayer ≤5 30
9
Video Editor, Crop Video, Edit Video, Magic Effect video edit 51 68
10
Video Maker of Photos with Music & Video Editor flamigo 58 32

These five keywords: “cideo”, “girlds”, “black pather”, “fasfast”, “brawl wars”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “video player”, “Vidio - Watch Video, TV & Live Streaming”, “Videoshop - Video Editor”, “PowerDirector - Video Editor App, Best Video Maker”, “Screen Recorder & Video Capture, My Video Recorder”, “FilmoraGo - Free Video Editor”, “Adobe Premiere Rush — Video Editor”, “Video Player HD”, “Video Editor, Crop Video, Edit Video, Magic Effect”, “Video Maker of Photos with Music & Video Editor”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “super power”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “super power